Hi, I’m Riya Mishra. I’m a Marketing Coordinator with a focus on paid media, multi-channel campaigns, and client partnerships for brands such as Warner Bros, Red Bull, Rado, and WWF. I enjoy turning data into actionable insights, optimizing campaigns across Instagram, TikTok, Google Ads, Facebook, and other platforms, and communicating results clearly to clients and leadership. I bring strong platform fluency and a collaborative mindset to drive performance in fast-paced agency environments. I thrive in cross-functional teams, delivering on-time, on-budget campaigns while maintaining a client-first approach. My experience spans strategy, execution, and reporting, and I’m always eager to learn, adapt, and contribute to the growth of the brands I work with.

Riya Mishra

Hi, I’m Riya Mishra. I’m a Marketing Coordinator with a focus on paid media, multi-channel campaigns, and client partnerships for brands such as Warner Bros, Red Bull, Rado, and WWF. I enjoy turning data into actionable insights, optimizing campaigns across Instagram, TikTok, Google Ads, Facebook, and other platforms, and communicating results clearly to clients and leadership. I bring strong platform fluency and a collaborative mindset to drive performance in fast-paced agency environments. I thrive in cross-functional teams, delivering on-time, on-budget campaigns while maintaining a client-first approach. My experience spans strategy, execution, and reporting, and I’m always eager to learn, adapt, and contribute to the growth of the brands I work with.

Available to hire

Hi, I’m Riya Mishra. I’m a Marketing Coordinator with a focus on paid media, multi-channel campaigns, and client partnerships for brands such as Warner Bros, Red Bull, Rado, and WWF. I enjoy turning data into actionable insights, optimizing campaigns across Instagram, TikTok, Google Ads, Facebook, and other platforms, and communicating results clearly to clients and leadership. I bring strong platform fluency and a collaborative mindset to drive performance in fast-paced agency environments.

I thrive in cross-functional teams, delivering on-time, on-budget campaigns while maintaining a client-first approach. My experience spans strategy, execution, and reporting, and I’m always eager to learn, adapt, and contribute to the growth of the brands I work with.

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Experience Level

Intermediate

Language

English
Fluent

Work Experience

Marketing and Events Executive at Arcadia Earth
December 1, 2023 - Present
Managed client communications and documentation, including contracts, project scopes, budgets, payment schedules, invoices, and reports, ensuring accuracy and compliance with procedures. Coordinated calendars and scheduled client meetings, internal checkpoints, and key milestones to support timely project delivery. Led multi-channel media activations and strategic partnerships with Warner Bros, Red Bull, and Rado, supporting partner campaign delivery and driving a 15% increase in promotional conversions and audience footfall. Built and executed paid social campaigns across Instagram and TikTok, managing campaign setup, audience segmentation, QA, and weekly performance tracking across multiple accounts. Prepared and presented executive-level campaign reports, translating performance data into actionable recommendations for leadership and stakeholders.
Marketing Coordinator at Maverick's Burger Co.
February 1, 2023 - October 1, 2023
Managed paid media campaigns via Facebook and Instagram Ads Manager, optimizing spend pacing and delivery to hit campaign targets, including a Back-to-School campaign with George Brown Huskies that generated $11.5K in attributable revenue with a positive ROAS. Conducted keyword research and bid optimization across Google Ads campaigns, improving targeting precision and reducing wasted spend. Monitored campaign pacing and flagged performance risks weekly, coordinating adjustments with internal teams across audience segmentation, creative rotation and bid adjustments. Produced client-ready post-campaign performance reports using Excel pivot tables and formulas, improving follower retention by 37% through data-driven optimization.
Jr. SEO Coordinator at ARC Auto Industries
July 1, 2021 - August 1, 2022
Led SEO and website content optimization across product pages, ad copies, and landing pages, driving an 18% increase in product page views, 9% lift in conversion rates, and improved conversion efficiency. Supported product marketing campaigns at Automechanika Dubai, contributing to $190k+ in qualified distributor pipeline revenue and driving booth footfall through targeted pre-event and on-site promotional efforts. Supported Google Ads and SEO/SEM lead generation campaigns targeting B2B manufacturing audiences, contributing to qualified pipeline growth, and improving inbound lead quality. Tracked and reported key performance indicators (KPIs) to the supervisor to inform strategy and optimize campaigns.

Education

Brand Management at Seneca Polytechnic
January 11, 2030 - June 29, 2026
Strategic Relationship Marketing at George Brown College
January 11, 2030 - June 29, 2026
Bachelor of Arts (Economics, Finance) at University of Delhi
January 11, 2030 - June 29, 2026

Qualifications

Meta Blueprint
January 11, 2030 - June 29, 2026
Google Ads Certification (Search, Display, Video)
January 11, 2030 - June 29, 2026
Google DV360
January 11, 2030 - June 29, 2026
Amazon DSP
January 11, 2030 - June 29, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services