Social media manager and content professional with experience creating performance-driven social series and creative assets aligned to business goals. Skilled in community engagement, cross-platform KPI tracking, and data-informed growth strategies. Former associate producer (social media) and social content creator for major media and entertainment brands, producing daily social packages and live/event content.

Renata Leguisamo

Social media manager and content professional with experience creating performance-driven social series and creative assets aligned to business goals. Skilled in community engagement, cross-platform KPI tracking, and data-informed growth strategies. Former associate producer (social media) and social content creator for major media and entertainment brands, producing daily social packages and live/event content.

Available to hire

Social media manager and content professional with experience creating performance-driven social series and creative assets aligned to business goals. Skilled in community engagement, cross-platform KPI tracking, and data-informed growth strategies.

Former associate producer (social media) and social content creator for major media and entertainment brands, producing daily social packages and live/event content.

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Work Experience

Social Media Manager at MIN KA
September 1, 2023 - January 31, 2026
Developed creative assets and original content series aligned with business objectives, increasing engagement by 57% quarter-over-quarter. Planned and executed content calendars, driving 20% event sign-ups within two months. Implemented social media strategies while maintaining brand values, leading to increased program attendance. Managed day-to-day community engagement across social channels and defined/tracked cross-platform KPIs, turning data insights into strategic growth opportunities.
Associate Producer (Social Media) at Mass Appeal
October 1, 2021 - July 31, 2023
Produced social content from long-form episodes for YouTube and Instagram, generating 1M+ collective views. Delivered 3–5 social media packages daily by collaborating with the editorial team. Produced live event content contributing to follower growth spikes and high-performing launch windows.
Social Media Content Creator at Disney, ABC Studios
June 1, 2020 - August 31, 2021
Created culturally relevant video series aligned with campaign releases, boosting average views by 25%. Edited and subtitled content for Instagram and TikTok, optimizing for aspect ratio and platform spacing. Collaborated with Disney’s network of contributor writers and talent.

Education

B.A. at B.A. in Graphic Design and Communications
January 1, 2018 - July 14, 2026
Advanced Certification at Unitec, Mexico City
January 11, 2030 - July 14, 2026
Film Production Diploma at DIPLOMA Digital Film Academy, New York
January 1, 2020 - July 14, 2026
Social Media Marketing at META
January 1, 2023 - July 14, 2026

Qualifications

Social Media Marketing, Advanced Certification (UnitEc/META)
January 1, 2023 - July 14, 2026
Film Production, Diploma (Digital Film Academy)
January 1, 2020 - July 14, 2026

Industry Experience

Media & Entertainment, Education, Professional Services