Music composer/producer with 8 years of experience and recent studies in music business. I run LIRA, a music lab dedicated to the composition of original music for artistic projects and audiovisual media. Over the years, I've had the opportunity to score music for 2 short films and 1 art installation, and have released 2 albums exploring traditional rhythms, scales, and jazz harmonies. My work is grounded in a strong foundation of harmony, music theory, and music history.

Rodrigo Pacheco Bejarano

Music composer/producer with 8 years of experience and recent studies in music business. I run LIRA, a music lab dedicated to the composition of original music for artistic projects and audiovisual media. Over the years, I've had the opportunity to score music for 2 short films and 1 art installation, and have released 2 albums exploring traditional rhythms, scales, and jazz harmonies. My work is grounded in a strong foundation of harmony, music theory, and music history.

Available to hire

Music composer/producer with 8 years of experience and recent studies in music business. I run LIRA, a music lab dedicated to the composition of original music for artistic projects and audiovisual media. Over the years, I’ve had the opportunity to score music for 2 short films and 1 art installation, and have released 2 albums exploring traditional rhythms, scales, and jazz harmonies. My work is grounded in a strong foundation of harmony, music theory, and music history.

See more

Language

Spanish; Castilian
Fluent
English
Advanced
French
Intermediate

Work Experience

Founder, Music Composer and Creative Director at LIRA - Music Composition and Production Studio
July 1, 2025 - Present
Directed LIRA’s brand identity and creative vision, including concept, archetype, narrative voice, and visual style. Composed and produced a 14-track instrumental catalog for film, TV, and video games. Hired and collaborated with a mixing engineer to elevate audio quality. Developed and executed a digital marketing plan with clear objectives, audience segmentation, tactics, and KPIs. Designed and produced social media content using Adobe Illustrator, Canva, and CapCut. Monitored engagement metrics to evaluate content performance and inform strategic investment in paid media. Managed Meta Ads campaigns and optimized cost per visit and link clicks. Grew an online community to 1,300+ followers within the first four months of launch.
Music Composer at Freelance – Bogotá, Colombia
October 1, 2020 - Present
Composed and produced music for 3 projects by visual artist Juan Pablo Pacheco.
Business Development Consultant at Demand Inc - Sales Development & Marketing Agency
June 21, 2022 - November 19, 2025
Executed cold email outbound campaigns for 11 B2B tech companies in the US, driving top-of-funnel pipeline. Researched target segments using prospecting tools; managed and cleaned ~1,500 leads weekly in CRM. Built 120+ email outreach sequences with the copy team, aligning tone and messaging with target personas. Performed A/B testing and analyzed engagement using Google Sheets and SalesLoft to refine targeting and messaging. Closed high-ROI deals, including $500K from $14K spend (3,471% ROI) and $35–40K from $14K (150–185% ROI) in under 60 days.
Music Composer & Content Strategist at LIRA - Music Composition & Production Studio
July 1, 2025 - May 1, 2026
Composed 40+ original tracks exploring a wide variety of rhythms, scales, harmonies, styles and moods. Partnered with two law firms to draft and implement IP agreements, establishing ownership of music copyrights and patrimonial rights when collaborating with audio engineers, producers, and musicians. Invested in and managed a digital distribution platform, coordinating communications with 5+ streaming platforms to facilitate music releases, metadata, and rights administration. Planned and executed 25+ Meta Ads campaigns with 100+ pieces of content, analyzing engagement and metrics in Google Sheets to guide strategic paid media investment. Created tracks inspired by French impressionism, cinematic ambient blues, Cuban rhythms, diminished chords, and classical motifs.
Music Composer at Freelance – Bogotá D.C., Colombia
October 1, 2020 - September 1, 2025
Curated music options to use as temp tracks to share with producers and directors.
Music Composer at Juan Pablo Pacheco Bejarano – Visual Artist Collaborations
January 1, 2022 - December 31, 2022
Composed and produced original music for three projects by visual artist Juan Pablo Pacheco Bejarano, matching creative direction.
Music Composer at Non Plus Ultra (Vimeo)
January 1, 2025 - December 31, 2025
Original score for the project Non Plus Ultra (Vimeo, 2025).

Education

Online Diploma in Music and Entertainment Business at Pontificia Universidad Javeriana
May 1, 2025 - September 1, 2025
Online Diploma at Duke University (Coursera) - Music Biology
February 1, 2024 - December 12, 2025
Music Production and Composition at EMMAT School (Berkeley Associated)
September 1, 2018 - June 1, 2019
Master of Music in Music and Entertainment Business at Pontificia Universidad Javeriana
September 1, 2020 - September 1, 2025
Diploma (120 hours) in Music as Biology at Duke University (Coursera)
February 1, 2024 - February 1, 2024
Online Course: Learning to Use Digital Platforms in Music at Bogotá Chamber of Commerce
October 1, 2018 - October 1, 2018
Online Course: Music & Sound Production at EMMAT (Berkeley Global Partner)
September 1, 2018 - June 1, 2019

Qualifications

Master of Music in Music and Entertainment Business
September 1, 2020 - September 1, 2025
Diploma (120 hours) in Music as Biology
February 1, 2024 - February 1, 2024
Online Course: Learning to Use Digital Platforms in Music
October 1, 2018 - October 1, 2018
Online Course: Music & Sound Production
September 1, 2018 - June 1, 2019

Industry Experience

Media & Entertainment, Professional Services, Education