I am Rohini Ramakrishnan, a brand designer and social media strategist with a proven track record of building impactful brand identities, driving digital growth, and delivering creative campaigns. I blend brand development, creative direction, and strategic marketing to craft compelling narratives and visual systems that resonate with audiences. My work spans logo design, packaging, websites, and social campaigns, always focused on clarity, consistency, and growth. I am passionate about storytelling and transforming ideas into visual narratives. I thrive in fast-paced environments, lead diverse teams, and enjoy turning complex client goals into cohesive strategies that boost recognition, engagement, and measurable results.

Rohini Ramakrishnan

I am Rohini Ramakrishnan, a brand designer and social media strategist with a proven track record of building impactful brand identities, driving digital growth, and delivering creative campaigns. I blend brand development, creative direction, and strategic marketing to craft compelling narratives and visual systems that resonate with audiences. My work spans logo design, packaging, websites, and social campaigns, always focused on clarity, consistency, and growth. I am passionate about storytelling and transforming ideas into visual narratives. I thrive in fast-paced environments, lead diverse teams, and enjoy turning complex client goals into cohesive strategies that boost recognition, engagement, and measurable results.

Available to hire

I am Rohini Ramakrishnan, a brand designer and social media strategist with a proven track record of building impactful brand identities, driving digital growth, and delivering creative campaigns. I blend brand development, creative direction, and strategic marketing to craft compelling narratives and visual systems that resonate with audiences. My work spans logo design, packaging, websites, and social campaigns, always focused on clarity, consistency, and growth.

I am passionate about storytelling and transforming ideas into visual narratives. I thrive in fast-paced environments, lead diverse teams, and enjoy turning complex client goals into cohesive strategies that boost recognition, engagement, and measurable results.

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Language

English
Fluent

Work Experience

Freelance Graphic Designer at Robert Half / Personal
August 1, 2023 - September 1, 2025
Partnered with Ad Water Media to design and execute Back to School campaigns for Detroit Public Schools, delivering social media assets, guides, books, and catalogs that aligned with brand goals and timelines. Revamped internal guides, illustrations, and marketing materials for Shelving Inc., and designed all creative assets (posters, tickets, letterheads, and more) for the Benefit on the Bay event (2023–2025), ensuring cohesive branding and professional event representation. Redesigned newsletters and social media presence for Grand Ventures, driving stronger brand visibility and audience engagement across digital platforms. Managed multiple high-priority projects simultaneously, ensuring timely delivery and cohesive creative execution across diverse client industries.Partnered with Ad Water Media to design and execute Back to School campaigns for Detroit Public Schools, delivering social media assets, guides, books, and catalogs that aligned with brand goals and timelines. Revamped internal guides, illustrations, and marketing materials for Shelving Inc., and designed all creative assets (posters, tickets, letterheads, and more) for the Benefit on the Bay event (2023–2025), ensuring cohesive branding and professional event representation. Redesigned newsletters and social media presence for Grand Ventures, driving stronger brand visibility and audience engagement across digital platforms. Managed multiple high-priority projects simultaneously, ensuring timely delivery and cohesive creative execution across diverse client industries.
Brand Manager at Modish Creative Co.
February 1, 2023 - August 1, 2024
Spearheaded branding and social media campaigns that expanded the client base from 3 to 15, driving measurable business growth. Created viral visual content (Reels & TikTok) with over 3M+ views, resulting in a 40% increase in website traffic and improved online engagement. Delivered comprehensive brand solutions, developing brand identities and refining presence across digital and offline channels—logo design, packaging, identity transformations, photography, influencer marketing, email campaigns, and print collateral—enhancing recognition and audience reach. Directed market research and crafted client pitch decks, contributing to successful client acquisitions and long-term partnerships.
Creative Lead at Rush Republic
January 30, 2017 - December 30, 2019
Delivered comprehensive branding and design solutions for 60+ clients across retail, fashion, education, and events. Designed award‑winning social media campaigns, packaging, print collateral, event branding, and digital content, enhancing brand visibility and driving measurable audience engagement. Executed end-to-end creative projects from concept to delivery, including identity systems, promotional campaigns, and marketing collateral, achieving a measurable 40% uplift in client campaign performance and audience reach. Collaborated directly with clients to translate business goals into impactful creative strategies, while managing designers and content creators to deliver multiple high-priority projects on time, ensuring quality and brand consistency across channels.
Brand Designer, Creative Director at Modish Creative Co.
December 31, 2017 - October 9, 2025
Built a boutique creative agency into a 7-member team, delivering branding, design, and social media solutions with campaigns averaging 200K+ views per client.
Creative Lead / Brand Manager at Modish Creative Co.
December 31, 2020 - October 9, 2025
Led strategy and creative execution for 30+ brands from logo redesigns, packaging, websites, and digital campaigns, strengthening brand recognition and driving client growth.
Founder & Creative Director at Modish Creative Co.
December 31, 2023 - October 9, 2025
Led branding and social campaigns that grew the client base from 3 to 15, generated 3M+ viral views, and boosted website traffic by 40%.
Freelance Graphic Designer, Co-Founder & Creative Lead at Rush Republic
December 31, 2024 - October 9, 2025
Delivered full-spectrum branding solutions - logo design, packaging, identity transformations, and campaigns, enhancing brand recognition and audience reach.
Brand Designer & Social Media Strategist
January 1, 2024 - Present
Brand designer and social media strategist with a proven track record of building impactful brand identities, driving digital growth, and delivering creative campaigns for 60+ clients.

Education

Masters in Global Advertising and Branding at University of Southampton
January 1, 2017 - December 31, 2018
B.S Visual Communication at GRD College of Science
January 1, 2013 - December 31, 2016
Masters in Global Advertising and Branding at University of Southampton
January 1, 2017 - December 31, 2018
B.S. Visual Communication at GRD College of Science
January 1, 2013 - December 31, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail