Available to hire
Senior Brand & Web Designer with 20+ years of experience building brand systems, responsive websites, landing pages, and multi-channel digital campaigns for U.S. and international organizations. I translate complex business goals into clear visual communications across print and digital touchpoints.
I collaborate with distributed teams from brief through production and visual QA, managing multiple simultaneous projects while maintaining production quality and brand consistency. My work includes scalable templates, custom vector assets, and campaign creative spanning email, social, presentations, and sales collateral.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Spanish; Castilian
Fluent
Work Experience
Senior Graphic & Web Designer at The Media Optimizers
January 1, 2023 - January 1, 2024Produced high-volume digital assets, websites, landing pages, and campaign creative for multiple client accounts. Maintained brand consistency and production quality across concurrent projects, fast timelines, and distributed teams.
Senior Graphic & Web Designer — Government Communications at Secretaría del Bienestar, Jalisco Delegation / Cámara de Diputados, LXV Legislature
January 1, 2021 - January 1, 2023Developed web, digital, and print communications for government programs, institutional messaging, and public-facing campaigns. Coordinated multi-format deliverables across stakeholders while maintaining visual consistency and meeting tight deadlines.
Senior Brand & Web Designer at Independent Consultant
January 1, 2001 - PresentDesigned high-volume brand and marketing assets across websites, landing pages, digital campaigns, social media, email, presentations, and sales collateral. Developed and extended visual identities and scalable brand systems, including custom vector assets and digital/print templates. Designed 40+ websites and collaborated with developers through implementation and visual QA to ensure consistent, responsive execution. Managed multiple simultaneous projects for U.S. and international clients while coordinating with distributed teams using Slack, Teams, ClickUp, Trello, and Asana.
Education
Bachelor of Fine Arts at Universidad Autónoma de Guadalajara
August 15, 1994 - October 15, 1999Graphic Designer Degree
Master of Arts at Universidad de Guadalajara
January 5, 2009 - December 17, 2010New Products Development and Design Degree
Bachelor’s Degree in Graphic Design at Universidad Autónoma de Guadalajara
January 11, 2030 - August 14, 2026Graduate Studies in New Product Development at Universidad de Guadalajara
January 11, 2030 - August 14, 2026Qualifications
Web Design Certification
April 12, 2004 - June 14, 2004Web Design Certification
Wordpress + Elementor Course
September 3, 2018 - December 14, 2018Webflow
June 8, 2020 - July 3, 2020EC0301: Design of In-Person Group Training Courses (CONOCER)
January 11, 2030 - August 14, 2026EC0217.01: Delivery of In-Person Group Training Courses (CONOCER)
January 11, 2030 - August 14, 2026EC0076: Assessment of Candidate Competence Based on Competency Standards (CONOCER)
January 11, 2030 - August 14, 2026Industry Experience
Professional Services, Government, Non-Profit Organization, Travel & Hospitality, Software & Internet, Retail, Education, Media & Entertainment, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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