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I am María Rosa Torres Victoria, a marketing and business development professional with 13+ years of experience driving B2B growth, building high‑performance teams, launching innovative initiatives, and leveraging AI prospecting tools to accelerate pipeline. I have led go‑to‑market programs across North and Latin America and cultivated strong relationships with customers and partners. I bring a toolkit that includes SEO and SEM, Growth Marketing, Dark Social, Email Marketing, Google Analytics, and Social Media Marketing, with a proven track record in LinkedIn advertising and prospecting. I enjoy turning data into action, have experience using AI tools like Apollo, Dripify, and Zaplify, and thrive on pivoting strategies to optimize outcomes. I am currently pursuing a Master of Global Management at Royal Roads University and am enthusiastic about delivering qualified opportunities and long‑term value for clients and teams.…I am María Rosa Torres Victoria, a marketing and business development professional with 13+ years of experience driving B2B growth, building high‑performance teams, launching innovative initiatives, and leveraging AI prospecting tools to accelerate pipeline. I have led go‑to‑market programs across North and Latin America and cultivated strong relationships with customers and partners. I bring a toolkit that includes SEO and SEM, Growth Marketing, Dark Social, Email Marketing, Google Analytics, and Social Media Marketing, with a proven track record in LinkedIn advertising and prospecting. I enjoy turning data into action, have experience using AI tools like Apollo, Dripify, and Zaplify, and thrive on pivoting strategies to optimize outcomes. I am currently pursuing a Master of Global Management at Royal Roads University and am enthusiastic about delivering qualified opportunities and long‑term value for clients and teams.

María Rosa Torres Victoria

Growth Marketer, Brand Strategist, Marketing Strategist, +2

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I am María Rosa Torres Victoria, a marketing and business development professional with 13+ years of experience driving B2B growth, building high‑performance teams, launching innovative initiatives, and leveraging AI prospecting tools to accelerate pipeline. I have led go‑to‑market programs across North and Latin America and cultivated strong relationships with customers and partners. I bring a toolkit that includes SEO and SEM, Growth Marketing, Dark Social, Email Marketing, Google Analytics, and Social Media Marketing, with a proven track record in LinkedIn advertising and prospecting. I enjoy turning data into action, have experience using AI tools like Apollo, Dripify, and Zaplify, and thrive on pivoting strategies to optimize outcomes. I am currently pursuing a Master of Global Management at Royal Roads University and am enthusiastic about delivering qualified opportunities and long‑term value for clients and teams.…I am María Rosa Torres Victoria, a marketing and business development professional with 13+ years of experience driving B2B growth, building high‑performance teams, launching innovative initiatives, and leveraging AI prospecting tools to accelerate pipeline. I have led go‑to‑market programs across North and Latin America and cultivated strong relationships with customers and partners. I bring a toolkit that includes SEO and SEM, Growth Marketing, Dark Social, Email Marketing, Google Analytics, and Social Media Marketing, with a proven track record in LinkedIn advertising and prospecting. I enjoy turning data into action, have experience using AI tools like Apollo, Dripify, and Zaplify, and thrive on pivoting strategies to optimize outcomes. I am currently pursuing a Master of Global Management at Royal Roads University and am enthusiastic about delivering qualified opportunities and long‑term value for clients and teams.

Available to hire

I am María Rosa Torres Victoria, a marketing and business development professional with 13+ years of experience driving B2B growth, building high‑performance teams, launching innovative initiatives, and leveraging AI prospecting tools to accelerate pipeline. I have led go‑to‑market programs across North and Latin America and cultivated strong relationships with customers and partners.

I bring a toolkit that includes SEO and SEM, Growth Marketing, Dark Social, Email Marketing, Google Analytics, and Social Media Marketing, with a proven track record in LinkedIn advertising and prospecting. I enjoy turning data into action, have experience using AI tools like Apollo, Dripify, and Zaplify, and thrive on pivoting strategies to optimize outcomes. I am currently pursuing a Master of Global Management at Royal Roads University and am enthusiastic about delivering qualified opportunities and long‑term value for clients and teams.

Skills

CRM

Email Marketing

Experience Level

CRM

Expert

Email Marketing

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

Portuguese

Advanced

Work Experience

Marketing Lead & Corporate Account Manager at Happy HOA / ComunidadFeliz – HOA Management Software

October 1, 2025 - October 1, 2025

Led brand launch targeting HOA managers and board members across North and Latin America. Created strategic content including eBooks, webinars, and podcasts to generate leads and product demos. Identified and acquired high-value clients, including top real estate developers and leading real estate founders in Mexico & the USA, converting them into long-term partners.

Senior Business Development Manager at GLYNT.AI – Sustainability Data Platform

November 1, 2023 - November 1, 2023

Executed go-to-market strategy for entry into new international markets. Utilized AI tools to automate outreach and generate demand. Designed and implemented marketing campaigns across digital channels. Created the UPV: 'Data is the most challenging aspect of Sustainability reporting; GLYNT addresses this issue through AI.' Directed marketing strategy and sales operations; consistently exceeded targets at 90-110% each quarter.

Head of Business Development at PS Compliance – EdTech and LegalTech Platform

December 31, 2022 - December 31, 2022

Led marketing and sales initiatives to promote digital learning and compliance solutions. Managed inbound and outbound marketing campaigns including SEO, SEM, and LinkedIn outreach. Scaled revenue and user acquisition across seven regions. Expanded and maintained B2B whistleblowing platform.

Head of Business Development at Neivor – Property Management Software

January 31, 2021 - January 31, 2021

Oversaw market entry and sales strategy in Mexico for a regulatory SaaS product. Built and trained the first sales team in the country. Developed marketing campaigns and sales processes that helped secure $5 million in investment from SoftBank. Collaborated with legal and environmental experts to align software with compliance needs.