I've run my own print business for nearly 20 years, and now have a brand strategy studio. I've worked with everyone from startups through to Multinationals. I'm a firm believer in strategy first. As an example, I worked with a 7-day fishing charter company, and after revising their strategy and enhancing their brand, they went from struggling to fill some weeks to being booked out 2 years in advance. I have trained designers, and run printers of all sizes - from 7m long digital to 60" wide format. I take a common sense approach to things, and am constantly learning new approaches to marketing and design. I have been a judge twice for the Australian Marketing Institue's awards, and am on the AMI Qld Committe. Being based in Brisbane works well for international clients - I'm not afraide of late night meetings if needed, and can get work done while they sleep.

Roslyn Westman

I've run my own print business for nearly 20 years, and now have a brand strategy studio. I've worked with everyone from startups through to Multinationals. I'm a firm believer in strategy first. As an example, I worked with a 7-day fishing charter company, and after revising their strategy and enhancing their brand, they went from struggling to fill some weeks to being booked out 2 years in advance. I have trained designers, and run printers of all sizes - from 7m long digital to 60" wide format. I take a common sense approach to things, and am constantly learning new approaches to marketing and design. I have been a judge twice for the Australian Marketing Institue's awards, and am on the AMI Qld Committe. Being based in Brisbane works well for international clients - I'm not afraide of late night meetings if needed, and can get work done while they sleep.

Available to hire

I’ve run my own print business for nearly 20 years, and now have a brand strategy studio. I’ve worked with everyone from startups through to Multinationals. I’m a firm believer in strategy first. As an example, I worked with a 7-day fishing charter company, and after revising their strategy and enhancing their brand, they went from struggling to fill some weeks to being booked out 2 years in advance. I have trained designers, and run printers of all sizes - from 7m long digital to 60" wide format. I take a common sense approach to things, and am constantly learning new approaches to marketing and design. I have been a judge twice for the Australian Marketing Institue’s awards, and am on the AMI Qld Committe. Being based in Brisbane works well for international clients - I’m not afraide of late night meetings if needed, and can get work done while they sleep.

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Language

English
Fluent

Work Experience

Chief Marketing Officer / Creative Director at My Marketing Partner
July 1, 2019 - Present
Led marketing strategy and creative direction across marketing, social media, graphic design, print, signage, and web. Developed integrated campaigns, marketing plans, budgets, and metrics to drive growth. Directed a team of designers and marketers, ensuring brand consistency and high-quality deliverables for clients.
Marketing Specialist at Australian Fundraising
April 1, 2022 - March 1, 2026
Supported fundraising initiatives for primary schools by designing and executing marketing collateral, planning promotions, coordinating campaigns, and measuring outcomes to improve donor engagement and fundraising results.
Account Manager at Tennyson Group
September 1, 2018 - April 1, 2019
Managed client accounts, liaised with customers, coordinated print production, and ensured timely delivery of quality print and signage projects.
Marketing Coordinator / Graphic Designer at ALS Limited
July 1, 2015 - September 1, 2018
Coordinated marketing campaigns; designed graphics; supported Mineral Division (Global) and Environment Department (APAC) with communications; produced collateral; managed projects across marketing, graphics, and print.
Marketing Director at HPD Creative
February 1, 1998 - July 1, 2015
Led strategic marketing initiatives and brand development for the agency. Oversaw campaigns, client relationships, and cross-functional teams in marketing, design, print, signage and web.
Creative Director at HPD Creative
February 1, 1998 - July 1, 2015
Directed creative output and branding across campaigns; collaborated with clients to translate concepts into compelling visuals and messaging.
Account Manager at HPD Creative
February 1, 1998 - July 1, 2015
Managed client accounts, coordinated design projects, and facilitated production across marketing materials, print and digital channels.
Graphic Designer at HPD Creative
February 1, 1998 - July 1, 2015
Created visual materials for marketing, signage, web, and print; contributed to branding and campaign design.

Education

Bachelor of Business (Marketing) at APM College of Business and Communication
January 11, 2030 - April 14, 2026
Diploma of Digital Marketing at The Left Bank
January 11, 2030 - April 14, 2026
Certificate III in Printing and Graphic Arts (Graphic Prepress) at TAFE Queensland (Southbank)
January 11, 2030 - April 14, 2026
Certificate IV in Workplace Training (Category Two) at TAFE Queensland (Gladstone)
January 11, 2030 - April 14, 2026
Certified Practising Marketer at Australian Marketing Institute
January 11, 2030 - April 14, 2026

Qualifications

Colour Management Professional Certification Program
January 11, 2030 - April 14, 2026
Certified Practising Marketer
January 11, 2030 - April 14, 2026
Diploma of Digital Marketing
January 11, 2030 - April 14, 2026
Bachelor of Business (Marketing)
January 11, 2030 - April 14, 2026
Certificate III in Printing and Graphic Arts (Graphic Prepress)
January 11, 2030 - April 14, 2026
Certificate IV in Workplace Training (Category Two)
January 11, 2030 - April 14, 2026
Colour Management Professional Certification Program
January 11, 2030 - April 14, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Education