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Hi, I’m Rubi Gonzalez, a creative and detail-oriented Graphic and UI Designer with a passion for crafting visually compelling and user-friendly experiences. I co-founded HueLabs, where I lead projects in web app and UI design while developing branding solutions. I’m currently enhancing my skills through the Google UX Design Professional Certificate. I’m proficient in Adobe Creative Suite, Figma, and Procreate, and love creating designs that improve digital presence and audience engagement. I enjoy collaborating on projects that challenge me to blend creativity with strategy to deliver the best user experience.…Hi, I’m Rubi Gonzalez, a creative and detail-oriented Graphic and UI Designer with a passion for crafting visually compelling and user-friendly experiences. I co-founded HueLabs, where I lead projects in web app and UI design while developing branding solutions. I’m currently enhancing my skills through the Google UX Design Professional Certificate. I’m proficient in Adobe Creative Suite, Figma, and Procreate, and love creating designs that improve digital presence and audience engagement. I enjoy collaborating on projects that challenge me to blend creativity with strategy to deliver the best user experience.

Rubi Gonzalez

Graphic Designer, UI Designer, Brand Designer, +2

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Hi, I’m Rubi Gonzalez, a creative and detail-oriented Graphic and UI Designer with a passion for crafting visually compelling and user-friendly experiences. I co-founded HueLabs, where I lead projects in web app and UI design while developing branding solutions. I’m currently enhancing my skills through the Google UX Design Professional Certificate. I’m proficient in Adobe Creative Suite, Figma, and Procreate, and love creating designs that improve digital presence and audience engagement. I enjoy collaborating on projects that challenge me to blend creativity with strategy to deliver the best user experience.…Hi, I’m Rubi Gonzalez, a creative and detail-oriented Graphic and UI Designer with a passion for crafting visually compelling and user-friendly experiences. I co-founded HueLabs, where I lead projects in web app and UI design while developing branding solutions. I’m currently enhancing my skills through the Google UX Design Professional Certificate. I’m proficient in Adobe Creative Suite, Figma, and Procreate, and love creating designs that improve digital presence and audience engagement. I enjoy collaborating on projects that challenge me to blend creativity with strategy to deliver the best user experience.

Available to hire

Hi, I’m Rubi Gonzalez, a creative and detail-oriented Graphic and UI Designer with a passion for crafting visually compelling and user-friendly experiences. I co-founded HueLabs, where I lead projects in web app and UI design while developing branding solutions. I’m currently enhancing my skills through the Google UX Design Professional Certificate.

I’m proficient in Adobe Creative Suite, Figma, and Procreate, and love creating designs that improve digital presence and audience engagement. I enjoy collaborating on projects that challenge me to blend creativity with strategy to deliver the best user experience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

French

Fluent

Portuguese

Beginner

Work Experience

Co-Founder & Lead Graphic/UI Designer at HueLabs

June 1, 2023 - Present

Designed websites, web apps, and brand identities from concept to launch. Led UX/UI research, wireframing, and prototyping, improving user engagement for projects. Spearheaded branding strategies, resulting in improved digital presence. Developed and executed digital marketing strategies, leading to greater audience engagement and improved brand visibility across social media.

Social Media & Branding Specialist at The Payment People

June 30, 2023 - July 30, 2025

Developed a brand identity to differentiate the company from its payment machine supplier, ensuring a unique and professional market presence. Conducted product photography for payment machines, enhancing visual appeal through photo editing in Photoshop for use in ads and social media. Designed social media templates in Canva to establish a consistent and recognizable visual style for the brand. Managed Facebook and Instagram accounts, curating content and optimizing engagement. Ran Facebook Meta Ads campaigns, conducting A/B testing to identify high-performing content and improve ad effectiveness.

Graphic and Web Designer at Fabskills (Worked across WSG Ltd & Affiliated Businesses)

April 30, 2023 - July 30, 2025

Redesigned multiple business websites on Wix, improving usability and visual appeal to align with brand identities. Created custom illustrations in Illustrator and integrated them into Figma for website and marketing assets. Developed branding materials, including logos, certificates, and promotional materials, for multiple business ventures under the company. Led the early stages of a fully customizable website redesign in Adobe XD, though the project was discontinued due to company closure. Assisted in marketing strategy development, supporting business growth initiatives through branding and digital presence. Managed administrative responsibilities, including organizing student records and maintaining business documentation.

Training Leader at The Church of Jesus Christ of Latter-Day Saints (Volunteer)

September 30, 2020 - July 30, 2025

Led training sessions and team coordination, improving performance and productivity. Managed administrative tasks, scheduling, and event planning for large groups.