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I'm a Creative Director with 20+ years of experience building and scaling brand systems across multi-product environments. I specialize in aligning product, marketing, and sales through structured design frameworks, campaign infrastructure, and performance-driven content. I’ve led cross-functional teams to drive measurable growth—think 1000% gains in search visibility, multi-million-dollar funding rounds, and scalable partner marketing systems. My approach blends storytelling with disciplined design to turn complex challenges into clear, compelling experiences.…I'm a Creative Director with 20+ years of experience building and scaling brand systems across multi-product environments. I specialize in aligning product, marketing, and sales through structured design frameworks, campaign infrastructure, and performance-driven content. I’ve led cross-functional teams to drive measurable growth—think 1000% gains in search visibility, multi-million-dollar funding rounds, and scalable partner marketing systems. My approach blends storytelling with disciplined design to turn complex challenges into clear, compelling experiences.

Rudy Gonzalez

Web Designer, Video Editor, UX Designer, +5

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I'm a Creative Director with 20+ years of experience building and scaling brand systems across multi-product environments. I specialize in aligning product, marketing, and sales through structured design frameworks, campaign infrastructure, and performance-driven content. I’ve led cross-functional teams to drive measurable growth—think 1000% gains in search visibility, multi-million-dollar funding rounds, and scalable partner marketing systems. My approach blends storytelling with disciplined design to turn complex challenges into clear, compelling experiences.…I'm a Creative Director with 20+ years of experience building and scaling brand systems across multi-product environments. I specialize in aligning product, marketing, and sales through structured design frameworks, campaign infrastructure, and performance-driven content. I’ve led cross-functional teams to drive measurable growth—think 1000% gains in search visibility, multi-million-dollar funding rounds, and scalable partner marketing systems. My approach blends storytelling with disciplined design to turn complex challenges into clear, compelling experiences.

Available to hire

I’m a Creative Director with 20+ years of experience building and scaling brand systems across multi-product environments. I specialize in aligning product, marketing, and sales through structured design frameworks, campaign infrastructure, and performance-driven content.

I’ve led cross-functional teams to drive measurable growth—think 1000% gains in search visibility, multi-million-dollar funding rounds, and scalable partner marketing systems. My approach blends storytelling with disciplined design to turn complex challenges into clear, compelling experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Expert

Expert

Expert

Advertising Illustration

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Advanced

English

Fluent

Work Experience

Principal / Art Director at GMYK Design Consulting

April 1, 2023 - Present

Led 10+ concurrent client engagements across branding, web and content systems; delivered $300K+ in cost savings and supported $13M+ in funding. Built scalable brand, campaign, and content operating models across product, marketing, and sales teams for startups, authors, consumer brands, and public sector partners, including Ingenuity, Brian Weisfeld, Turf Queen DFW, Superior Soaring, Pascua Yaqui Tribe PD, and NASA Ames.

Digital Brand & Content Direction at Museum of Indigenous People

February 1, 2026 - Present

Built SEO and content systems from zero, driving ~1000% growth in search visibility across traditional and AI-driven discovery. Increased organic traffic by 10.37% and launched an editorial pipeline driving 369% week-over-week blog growth. Directed site architecture, internal linking, and content strategy to improve discoverability of exhibits, events, and educational resources; positioned the museum as a research and learning hub.

Campaign Art Director / Investor Storytelling at Deep Sentinel

August 1, 2024 - February 28, 2026

Delivered a unified pitch and brand system contributing to ~ $15M in funding post-engagement. Architected a multi-vertical campaign system across 8 segments enabling scalable partner marketing; built a white-labeled partner marketing system for 100+ partners with localized content. Developed HubSpot workflows linking campaigns, content, and performance data; created 30–50+ asset content system with governance and taxonomy; improved CTR; aligned cross-functional teams to accelerate go-to-market.

Creative Consultant at Breinify

January 1, 2023 - June 30, 2023

Conducted full brand, web, and content audit identifying gaps and driving ~15% engagement improvement. Defined and implemented brand and experience systems aligned to AI-driven product positioning. Redesigned homepage UX and content architecture; built sales enablement systems; integrated design systems with Salesforce APIs for scalable personalized content; designed trade show booth experiences to increase engagement and lead generation.

Creative Brand Manager / Art Director at OhmniLabs (Robotics & AI)

January 1, 2018 - December 31, 2024

Built and scaled brand systems across product, marketing, and sales increasing brand awareness ~30% and sustaining engagement growth. Improved site performance with 25% increase in daily traffic and 40% growth in referral traffic. Led video strategy and produced 20+ videos; drove 70% YouTube growth. Reduced product damage by 65% through packaging redesign; defined brand frameworks reducing custom design requests ~20%. Supported robotics adoption across 50+ hospitals and directed campaigns and activations including London Fashion Week, NASCAR, Super Bowl, and US Women’s National Team.

Creative Consultant / Art Director at Kambria (Blockchain Innovation Platform)

January 1, 2018 - December 31, 2022

Owned brand and go-to-market systems driving ~30% increase in digital engagement. Aligned product, sales, marketing, and global partnerships to improve coordination and launch execution. Built global event and storytelling systems across conferences, panels, and hackathons; launched AI Grand Challenge with 800+ participants; established executive communication systems supporting investor and partner messaging; grew social presence through structured content strategy.

Creative Manager / Art Direction Lead at Quotient Technology (Coupons.com)

January 1, 2009 - December 31, 2018

Built and led a 5–6 person internal creative team, increasing productivity ~15% YoY. Implemented project tracking and asset systems improving efficiency ~50%, rebuilt lead generation content increasing response rates ~35%. Led national sales meetings and corporate events; supported IPO through investor materials and storytelling; managed partnerships including NASCAR, 49ers, and Feeding America, expanding brand reach.