- Graphic Designer
- Infographic Designer
Rudy Gonzalez
- Phoenix, United States
- 24 projects
I'm a Creative Director with 20+ years of experience building and scaling brand systems across multi-product environments.
About
I’m a Creative Director with 20+ years of experience building and scaling brand systems across multi-product environments. I specialize in aligning product, marketing, and sales through structured design frameworks, campaign infrastructure, and performance-driven content.
I’ve led cross-functional teams to drive measurable growth—think 1000% gains in search visibility, multi-million-dollar funding rounds, and scalable partner marketing systems. My approach blends storytelling with disciplined design to turn complex challenges into clear, compelling experiences.
- Joined May 2024
Skills· 23
Languages
- Spanish; CastilianAdvanced
- EnglishFluent
Industry experience
- Consumer Goods
- Manufacturing
- Media & Entertainment
- Education
- Non-Profit Organization
- Professional Services
- Software & Internet
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Projects · 24
- Designer
- Graphic Designer
- Logo Designer
- Designer
- Graphic Designer
- Presentation Designer
- Designer
- Graphic Designer
- Infographic Designer
- +1
- Designer
- Event Visualizer
- Graphic Designer
- Designer
- Event Visualizer
- Graphic Designer
- +1
graphicdesigner illustrator eventdesign
- Event Visualizer
- Graphic Designer
- Graphic Designer
- Web Designer
graphicdesigner webdesigner
- Concept Artist
- Graphic Designer
- Video Editor
- +1
- Graphic Designer
- UX Designer
Work experience· 7 roles
Built SEO and content systems from zero, driving ~1000% growth in search visibility across traditional and AI-driven discovery. Increased organic traffic by 10.37% and launched an editorial pipeline driving 369% week-over-week blog growth. Directed site architecture, internal linking, and content strategy to improve discoverability of exhibits, events, and educational resources; positioned the museum as a research and learning hub.
Delivered a unified pitch and brand system contributing to ~ $15M in funding post-engagement. Architected a multi-vertical campaign system across 8 segments enabling scalable partner marketing; built a white-labeled partner marketing system for 100+ partners with localized content. Developed HubSpot workflows linking campaigns, content, and performance data; created 30–50+ asset content system with governance and taxonomy; improved CTR; aligned cross-functional teams to accelerate go-to-market.
Led 10+ concurrent client engagements across branding, web and content systems; delivered $300K+ in cost savings and supported $13M+ in funding. Built scalable brand, campaign, and content operating models across product, marketing, and sales teams for startups, authors, consumer brands, and public sector partners, including Ingenuity, Brian Weisfeld, Turf Queen DFW, Superior Soaring, Pascua Yaqui Tribe PD, and NASA Ames.
Education
Certifications and awards
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