Available to hire
Hi! I’m Ruthie Steele, a marketing-minded creator currently pursuing a Bachelor of Science in Digital Marketing at Utah Valley University, with a Paris study abroad experience learning about French culture. I love turning data into creative content and shaping campaigns that spark student engagement across Instagram, Facebook, LinkedIn, and Pinterest.
Hard-working and collaborative, I thrive when partnering with multidisciplinary teams to plan events, craft copy, design visuals in Canva, and measure outcomes to improve engagement and conversions. I’m excited to continue building a versatile portfolio in content creation, social media strategy, and brand storytelling.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Marketing Intern (Social Media Specialist) at Maverik Adventure Marketing
June 1, 2025 - PresentAssisted in creating and scheduling engaging content across platforms including Instagram, Facebook, X, Threads, TikTok and YouTube to boost brand awareness and follower growth. Created engaging UGC for Evora Watches on Instagram, increasing brand awareness and follower growth. Analyzed performance data to refine content strategies, improve engagement and conversion rates. Designed high-quality Pinterest and Instagram graphics in Canva to enhance visual appeal and user interaction. Planned, executed, delivered both organic and paid UGC content for Instagram and TikTok for multiple campaigns.
Marketing Intern (Social Media/PR/ Communications Intern) at Sadie B Personal Care
January 1, 2024 - May 1, 2024Managed content creation and strategy for the Sadie B TikTok account as part of a 5-person team, researching trends and scheduling posts at optimal times. Assisted influencer affiliate marketing, community management, and engagement, building relationships with micro-influencers. Managed fulfilment orders and customer communications, including sending tracking and ordering updates via email. Analyzed marketing performance through Dash Hudson, providing weekly reports to the team with actionable insights.
Marketing Intern (Social Media) – Pinterest & Content Creation at Carlsen Creative
January 1, 2025 - May 1, 2025Pinterest marketing for Thread Wallets and a local food blogger, optimizing keywords, titles, and descriptions to drive engagement and visibility. Create engaging UGC for Evora Watches on Instagram, increasing brand awareness and follower growth. Analyzed performance data to refine content strategies, improve engagement and conversion rates. Designed high-quality Pinterest and Instagram graphic designs on Canva to enhance visual appeal and engagement. Planned, executed, and delivered both organic and paid UGC content for Instagram and TikTok for multiple campaigns.
Marketing Intern (Social Media) – Pinterest & Content Creation at Carlsen Creative
June 1, 2025 - PresentPinterest marketing for Thread Wallets and a local food blogger, optimizing keywords, titles, and descriptions to drive engagement and visibility. Create engaging UGC for Evora Watches on Instagram, increasing brand awareness and follower growth. Analyzed performance data to refine content strategies, improve engagement and conversion rates. Designed high-quality Pinterest and Instagram graphic designs on Canva to enhance visual appeal and engagement. Planned, executed, and delivered both organic and paid UGC content for Instagram and TikTok for multiple campaigns.
Marketing Intern at UVU Entrepreneurship Institute
May 1, 2024 - August 1, 2024Marketing intern responsible for developing content strategies across Instagram, Facebook, and LinkedIn; used data analytics to generate ideas to improve student engagement and collaborated with the marketing team to implement them. Created marketing copy and assets for events, contributing to event planning and overall promotion.
Social Media / PR / Communications Intern at Sadie B Personal Care
January 1, 2024 - May 1, 2024Supported social media, PR, and communications efforts; assisted with content creation, campaign coordination, and performance tracking; contributed to brand messaging and outreach.
Pinterest Marketing Intern at Carlsen Creative
June 1, 2024 - PresentPinterest marketing for Thread Wallets and a local food blogger; optimized keywords, titles, and descriptions to drive engagement and visibility. Created engaging UGC for Evora Watches on Instagram, analyzed performance data to refine content strategies, and designed high-quality Pinterest and Instagram graphics on Canva to enhance visual appeal and user interaction.
Education
Bachelor of Science in Marketing at Utah Valley University
January 11, 2030 - May 1, 2026Paris Study Abroad Major: Digital Marketing at UVU Paris Study Abroad
January 11, 2030 - January 25, 2026Bachelor of Science in Marketing at Utah Valley University
January 11, 2030 - May 1, 2026Paris Study Abroad - Digital Marketing at UVU Paris Study Abroad
June 1, 2023 - July 1, 2023Qualifications
Inbound Marketing Certification
January 11, 2030 - January 25, 2026Content Marketing Certification
January 11, 2030 - January 25, 2026LinkedIn Learning Content Creation Strategy
January 11, 2030 - January 25, 2026HubSpot Inbound Marketing Certification
January 11, 2030 - February 28, 2026Content Marketing Certification
January 11, 2030 - February 28, 2026LinkedIn Learning: Content Creation Strategy
January 11, 2030 - February 28, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Retail, Software & Internet
My latest work from my past social media marketing internships. This includes content creation for TikTok and Reels for both organic and paid media, with analytics, graphic design projects, and research projects. View portfolio here - https://www.twine.net/signin
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