Rosie Woodlock

Available to hire

Creative Director & Brand Designer specialising in fashion, lifestyle and wellness brands.

About

Creative Director & Brand Designer specialising in fashion, lifestyle and wellness brands.

I support businesses through creative direction, brand strategy and visual identity, helping translate vision into cohesive systems across campaigns, content and digital platforms.

My background spans 10+ years in fashion retail, product development experience at Cotton On Group head office, and building a fashion label behind the scenes — alongside a strong foundation in graphic design and digital branding.

I also bring experience in brand strategy for wellness and conscious brands, informed by a background in yoga, mindfulness and embodied practices, allowing me to approach branding with clarity, depth and intention — without sacrificing commercial viability.

Available for freelance, contract and creative direction roles.

  • Joined January 2026

Industry experience

  • Retail
  • Media & Entertainment
  • Education
  • Professional Services
  • Software & Internet

Projects · 7

Work experience· 6 roles

Designer · Zeally Bay ApparelNov 2021 – Nov 2022 · 1 yr 1 mo
Retail Associate · Fashion RetailJun 2021 – Present · 5 yrs 6 mos

Ongoing role in fashion retail; merchandising and customer service.

Product Developer · Cotton On Head OfficeFeb 2021 – Nov 2021 · 10 mos
Host & Reception · WitcheryJan 2019 – Dec 2021 · 3 yrs
Sales Associate · Seed HeritageJan 2016 – Dec 2019 · 4 yrs
Casual Sales Assistant · French ConnectionJan 2015 – Dec 2016 · 2 yrs

Education

Associate Degree in Fashion & Textiles Merchandising · RMIT Brunswick2016 – 2017

Team Leader for Industry Award

Diploma in Fashion & Textiles Merchandising · Kangan Institute2019 – 2020
YTT - Accredited Yoga Teacher Training · House of Om2026 – 2024

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