I’m Sabrina Vaz-Holder, a photographer, social media manager, and project manager helping clients bring their vision to life. With 15 years of creative experience and being hired by / working with Rodney “Darkchild” Jerkins, Alienz Alive, Red Bull, Jeep, Roc Nation, and more, I merge storytelling, strategy, and execution to deliver visuals and campaigns that connect deeply and perform powerfully.…

Sabrina Holder

I’m Sabrina Vaz-Holder, a photographer, social media manager, and project manager helping clients bring their vision to life. With 15 years of creative experience and being hired by / working with Rodney “Darkchild” Jerkins, Alienz Alive, Red Bull, Jeep, Roc Nation, and more, I merge storytelling, strategy, and execution to deliver visuals and campaigns that connect deeply and perform powerfully.…

Available to hire

I’m Sabrina Vaz-Holder, a photographer, social media manager, and project manager helping clients bring their vision to life. With 15 years of creative experience and being hired by / working with Rodney “Darkchild” Jerkins, Alienz Alive, Red Bull, Jeep, Roc Nation, and more, I merge storytelling, strategy, and execution to deliver visuals and campaigns that connect deeply and perform powerfully.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Social Media Manager at Rodney 'Darkchild' Jerkins
October 1, 2024 - Present
Lead strategy and daily content execution for iconic producer Rodney 'Darkchild' Jerkins and his label imprint. Manage social campaigns for album releases, Apple Music sessions, and artist features. Grew Instagram followers from 169K to 193K with increased engagement and visibility.
Social Media Manager & Digital Marketing at Aliens Alive
June 1, 2024 - Present
Manage content rollout, fan database segmentation, and email marketing strategy. Execute TikTok and Instagram campaigns, write copy, and direct photography for artists. Scaled social presence from 100 to 5,000+ followers; boosted community interaction.
Social Media Manager (Contract) at Flavor Conference / Life Point Church
August 1, 2024 - Present
Built a 14-month content strategy to support conference growth and outreach. Developed reels, graphics, and messaging to drive awareness and ticket sales. Increased IG followers from 709 to 1,000+ and lifted engagement metrics.
Social Media Manager at STAR R BABY LLC, Race Marketing, DC Creative Institute, Bud Ezz LLC
January 1, 2025 - October 7, 2025
Create social strategy for clients across entertainment, non-profit, and lifestyle spaces. Led content creation, analytics review, and optimization across platforms.
Marketing Director / Brand Manager at Reflection Music Group (RMG Amplify)
November 1, 2021 - October 7, 2025
Led release strategies and marketing campaigns for artists and internal brand projects. Oversaw rollout calendars, digital assets, and content team coordination. Also served in project management capacity.
Marketing Specialist at Medium Creative Agency
April 1, 2017 - Present
Work with musicians, creatives, and brands on marketing funnels, content systems, and brand storytelling. Develop campaign playbooks, launch assets, and platform-specific strategies.
Photographer & Visual Content Lead at Sabrina Vaz-Holder Photography
November 1, 2019 - Present
Provide portrait, event, and editorial photography for musicians, brands, and media outlets. Clients include Roc Nation, Red Bull, Aliens Alive, Reflection Music Group, and more.
Fan Database Manager at Aliens Alive
June 1, 2024 - Present
Build and segment fan database tied to music releases, engagement triggers, and social growth. Leverage audience insights to guide content rollout and email strategy.
Producer at SiriusXM Radio Inc.
February 1, 2017 - October 7, 2025
Produce live and recorded programing across talk and music verticals. Managed segment timing, show prep, and on-demand repurposing.
Social Media Manager at Rodney 'Dark Child' Jenkins
October 1, 2024 - Present
Led strategy and daily content execution for iconic producer Rodney 'Dark Child' Jenkins and his label imprint; managed social campaigns for album releases, Apple Music sessions, and artist features; grew Instagram following from 169K to 193K with increased engagement and visibility.
Social Media Manager & Digital Marketing at Aliens Alive
June 1, 2024 - Present
Managed content rollout, fan data base segmentation, and email marketing strategy; executed TikTok and Instagram campaigns, wrote copy, and directed photography for artists; scaled social presence from 100 to 5,000+ followers and boosted community interaction.
Social Media Manager (Contract) at Flavor Conference / Life Point Church
August 1, 2024 - Present
Built a 14-month content strategy to support conference growth and outreach; developed reels, graphics, and messaging to drive awareness and ticket sales; increased IG followers from 709 to 1,000+ and lifted engagement metrics.
Social Media Manager at Starr Baby LLC, Race Marketing, DC Creative Institute, Bud Ezz LLC
January 1, 2025 - October 7, 2025
Created and managed social strategy for clients across entertainment, non-profit, and lifestyle spaces; led content creation, analytics review, and optimization across platforms.
Marketing Director / Brand Manager at Reflection Music Group (RMG Amplify)
November 1, 2021 - October 7, 2025
Led release strategies and marketing campaigns for artists and internal brand projects; oversaw rollout calendars, digital assets, and content team coordination; contributed to artist development and execution.
Marketing Specialist at Medium Creative Agency
April 1, 2017 - Present
Worked with musicians, creatives, and brands on marketing funnels, content systems, and brand storytelling; developed campaign playbooks, launch assets, and platform-specific strategies.
Photographer & Visual Content Lead at Sabrina Vaz-Holder Photography
November 1, 2019 - Present
Provide portrait, event, and editorial photography for musicians, brands, and media outlets; clients include Roc Nation, Red Bull, Aliens Alive, Reflection Music Group, and more.
Fan Data base Manager at Aliens Alive
June 1, 2024 - Present
Build and segment fan data base tied to music releases, engagement triggers, and social growth; leverage audience insights to guide content rollout and email strategy.
Producer at SiriusXM Radio Inc.
February 1, 2017 - October 7, 2025
Produced live and recorded programming across talk and music verticals; managed segment timing, show prep, and on-demand repurposing.

Education

B.S. in Communications & Media Studies at Old Dominion University
January 1, 2007 - January 1, 2013
General Education Coursework at Germanna Community College
January 1, 2009 - January 1, 2010
Advanced Diploma at Stafford Senior High School
January 1, 2007 - January 1, 2007
B.S. in Communications & Media Studies at Old Dominion University
January 1, 2007 - January 1, 2013
General Education Coursework at Germanna Community College
January 1, 2009 - January 1, 2010
Advanced Diploma at Stafford Senior High School
January 1, 2007 - January 1, 2007

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services

Skills

Experience Level