Head a team of 10 to achieve organic growth for affiliate websites through on-page and off-page SEO strategies; leveraged Google Analytics, Google Search Console, SEMrush, and Ahrefs to improve SERP rankings; executed multi-market PPC campaigns; implemented CRO initiatives; built content plans and led link-building efforts (HARO, forums, outreach); delivered notable gains in CTR, conversions, and impressions; managed monthly ad spend (~$3.5k) and achieved strong ROAS.

Digital Marketing Executive at Gaditek

February 1, 2022 - January 31, 2025

Led a 10-person team to achieve organic growth of affiliate websites through on-page and off-page SEO strategies. Leveraged Google Analytics, Search Console, SEMrush, and Ahrefs to improve rankings and traffic. Executed multi-market PPC campaigns, driving a 20% increase in CTR and a 15% lift in conversions. Achieved 158k clicks and 9.06M impressions in 3 months; improved site authority via quality link-building (HARO, forums, outreach). Launched campaigns with a monthly budget of $3,500 and ROAS of 185%. Implemented CRO that led to a 736.9% impression increase, a 77.8% click increase, 12,570 goal completions, and $28,030 profit in Q2 (Streaming).

SEO & Content Writing Intern at Kraktech Digital

November 1, 2020 - January 31, 2021

Wrote 2,000-word articles daily; proofread and edited WordPress pages. Researched keywords using Rank Math SEO tool. Collaborated with graphic designers to create content for blog posts, captions, and social media posts.