I'm an experienced eCommerce Brand Designer and Shopify Specialist with over 6 years of experience, having completed 500+ projects across 47 countries. My work blends cultural nuance with high-conversion design, with particular depth in the Arabic and beauty/fragrance markets. I specialise in building premium, editorial-style Shopify storefronts for beauty, fragrance, and lifestyle brands, combining strong visual identity with intuitive, conversion-focused UX. Recent clients include fragrance labels in Italy and the UAE, where I've led everything from full site builds to email design and social content, keeping every touchpoint consistent with the brand's voice. I work remotely, communicate clearly, and care about getting the details right, from typography to load speed. Always excited to bring new brands to life with design that feels as good as the product itself.

Samanakram

I'm an experienced eCommerce Brand Designer and Shopify Specialist with over 6 years of experience, having completed 500+ projects across 47 countries. My work blends cultural nuance with high-conversion design, with particular depth in the Arabic and beauty/fragrance markets. I specialise in building premium, editorial-style Shopify storefronts for beauty, fragrance, and lifestyle brands, combining strong visual identity with intuitive, conversion-focused UX. Recent clients include fragrance labels in Italy and the UAE, where I've led everything from full site builds to email design and social content, keeping every touchpoint consistent with the brand's voice. I work remotely, communicate clearly, and care about getting the details right, from typography to load speed. Always excited to bring new brands to life with design that feels as good as the product itself.

Available to hire

I’m an experienced eCommerce Brand Designer and Shopify Specialist with over 6 years of experience, having completed 500+ projects across 47 countries. My work blends cultural nuance with high-conversion design, with particular depth in the Arabic and beauty/fragrance markets.

I specialise in building premium, editorial-style Shopify storefronts for beauty, fragrance, and lifestyle brands, combining strong visual identity with intuitive, conversion-focused UX. Recent clients include fragrance labels in Italy and the UAE, where I’ve led everything from full site builds to email design and social content, keeping every touchpoint consistent with the brand’s voice.

I work remotely, communicate clearly, and care about getting the details right, from typography to load speed. Always excited to bring new brands to life with design that feels as good as the product itself.

See more

Language

English
Fluent
Arabic
Advanced
Urdu
Fluent
Panjabi, Punjabi
Fluent
Korean
Intermediate

Work Experience

Web Developer & Brand Architect (Freelance) at Oudilux Perfumes
January 1, 2025 - Present
Architected and deployed a responsive web platform for a fragrance brand, managing end-to-end development from requirement gathering to launch. Built dynamic product pages with integrated image galleries and optimized loading speeds to improve SEO performance. Implemented a cohesive design system ensuring consistency between code structure and visual brand identity.
Front End Developer & Graphic Designer at Little Events LLC
January 1, 2024 - Present
Lead customisation of Shopify eCommerce architecture and implement front-end code changes (Liquid, HTML, CSS) to improve performance and conversion. Optimize mobile responsiveness and UX flows across the storefront to reduce bounce rate and improve navigation logic. Collaborate with stakeholders to translate business requirements into technical design deliverables.
Digital Designer at Zaoud SRLS
January 1, 2023 - Present
Develop visual assets for digital platforms for an Arabian fragrance retail brand while strictly following brand guidelines and layout structure. Manage digital content workflows and optimize assets for web and social media integration.
Digital Designer at Zoudit
January 1, 2023 - Present
Produced and optimised luxury-focused digital assets for web use, maintaining strict brand standards across all touchpoints for an Italian premium fragrance label.
Digital Designer at Setara SNC
January 1, 2022 - January 1, 2023
Developed comprehensive visual brand assets for digital platforms, ensuring consistency across social media and web channels. Designed and optimized static and animated graphics for marketing campaigns aligned with brand identity guidelines.
Freelance Brand Designer & Shopify Developer at Freelance
January 1, 2018 - Present
Delivered 500+ branding, logo, and Shopify web design projects for international clients across 47 countries, with strong repeat engagement and long-term client relationships. Specialized in custom Arabic logotypes and bilingual identity assets for brands targeting MENA and Gulf markets, delivering culturally precise, premium-quality results.
Web Developer & Brand Designer at Oudlix Perfumes
January 1, 2015 - Present
Designed and launched a responsive e-commerce fragrance website with structured product pages and conversion-focused layout. Aligned full website execution with brand direction across all digital touchpoints to ensure cohesive premium positioning.
E-Commerce Visual Designer & Front-End Developer at My Little Thieves
January 1, 2014 - Present
Led campaign-page design, Shopify section systems, and visual consistency across the storefront and all marketing touchpoints. Improved storefront conversion by refining UX structure and product flow through structured front-end implementation.

Education

BS Information Technology (Hons) at Bahauddin Zakariya University
January 11, 2030 - April 5, 2026
Google UX Design Certificate at Google
January 11, 2030 - April 5, 2026
Graphic Design Certification at Coursera
January 11, 2030 - April 5, 2026
Bachelor of Science, Information Technology (Hons) at Bahauddin Zakariya University, Multan, Pakistan
January 1, 2018 - January 1, 2022
Bachelor of Science, Information Technology (Hons) (Distinction; CGPA 3.66/4.00) at Bahauddin Zakariya University, Multan, Pakistan
January 1, 2018 - January 1, 2022

Qualifications

Google UX Design Professional Certificate (Coursera) — In Progress
January 1, 2025 - July 30, 2026
Graphic Design Certification (Coursera)
January 1, 2025 - July 30, 2026
Arabic Language Certification (6 Months) — NUML
January 1, 2025 - July 30, 2026
English Language Course (C1) — NUML
January 1, 2025 - July 30, 2026
English Advanced C1 — Università di Napoli Federico II (Coursera) — In Progress
January 1, 2025 - July 30, 2026
Google UX Design Professional Certificate — Coursera (In Progress)
January 1, 2025 - July 30, 2026
Graphic Design Certification — Coursera
January 1, 2025 - July 30, 2026
Arabic Language Certification (6 Months) — National University of Modern Languages (NUML)
January 1, 2025 - January 1, 2025
English Language Course (C1) — National University of Modern Languages (NUML)
January 1, 2025 - July 30, 2026
English Language Course (C1) — Università di Napoli Federico II English Advanced C1 — Coursera (In Progress)
January 11, 2030 - July 30, 2026

Industry Experience

Wholesale & Distribution, Retail, Professional Services, Real Estate & Construction, Other, Consumer Goods, Software & Internet, Media & Entertainment