I am a results-driven marketing and content professional with 3+ years of end-to-end project management, cross-functional collaboration, and platform migration initiatives. I love turning complex problems into clear, actionable plans and collaborating across teams to deliver standout results. I specialize in content strategy, design, and digital marketing, using analytics and QA processes to drive engagement, improve functionality, and deliver exceptional outcomes.…

Samantha Salanga

I am a results-driven marketing and content professional with 3+ years of end-to-end project management, cross-functional collaboration, and platform migration initiatives. I love turning complex problems into clear, actionable plans and collaborating across teams to deliver standout results. I specialize in content strategy, design, and digital marketing, using analytics and QA processes to drive engagement, improve functionality, and deliver exceptional outcomes.…

Available to hire

I am a results-driven marketing and content professional with 3+ years of end-to-end project management, cross-functional collaboration, and platform migration initiatives. I love turning complex problems into clear, actionable plans and collaborating across teams to deliver standout results.

I specialize in content strategy, design, and digital marketing, using analytics and QA processes to drive engagement, improve functionality, and deliver exceptional outcomes.

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Language

English
Fluent

Work Experience

Freelance Graphic Designer at GOVA Loans
February 1, 2022 - June 1, 2022
Collaborated with product manager to optimize content calendars across Instagram, Facebook, and digital ads. Planned and produced ads across print and digital formats. Led end-to-end migration of the Estee Lauder Companies online learning platform, working with developers and stakeholders to improve functionality. Coordinated with global teams to validate and format user data monthly; implemented QA checks to ensure data accuracy and consistency; streamlined integration into the Admin Portal. Developed training curriculum for 5,000+ Sales Associates and Education Executives across APAC/EMA/Americas; partnered with translation agencies. Reduced processing time by 20% through data validation improvements.
Marketing Assistant at Nassimi LLC
June 1, 2022 - June 1, 2023
Developed marketing and social media campaigns for 200 companies; improved open rates via A/B testing of email designs, achieving a 7% increase in email open rate.
E-Learning Associate at Estee Lauder Companies
June 1, 2023 - July 1, 2025
Developed and maintained training curriculum for over 5,000 Sales Associates, Retail Education Managers, and Sales & Education Executives across APAC, EMA, and Americas; collaborated with translation agencies; streamlined data validation processes to reduce processing time by 20%.
Content Creator at Self-employed / Freelance
July 1, 2025 - Present
Collaborated with tattoo artists and brands to develop content promoting their work for social media; managed end-to-end production of digital products on Instagram, TikTok, and LinkedIn.

Education

Bachelor of Arts in Design & Visual Communications at Baruch College, City University of New York
September 1, 2014 - June 1, 2020

Qualifications

QA/UAT Testing
January 11, 2030 - April 24, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Consumer Goods, Retail, Software & Internet
    paper Freelance Content Creator

    Edited short-form video content for social media platforms for Instagram. Focused on creating engaging, fast-paced edits aligned with the brand’s visual identity and audience trends. Responsibilities included cutting footage, syncing audio, color correction, and optimizing formatting for the platform. Contributed to increased viewer engagement and consistent brand presence.

    https://www.twine.net/signin