I am a results-driven performance marketing specialist with over three years of experience managing more than $1 million in ad spend across platforms like Google, Meta, LinkedIn, and TikTok. I have spearheaded campaigns for Fortune 500 clients such as Walmart, Amazon, Lazada, and Square Trade, achieving a 35% lower cost per lead and 20% higher ROAS through data-driven optimizations. Skilled in scaling lead generation, automating CRM workflows, and leveraging analytics to maximize ROI, I focus on delivering tailored solutions that meet unique business needs. Additionally, I have collaborated with clients based in Dubai and the USA from various industries including real estate, medical clinics, and e-commerce. My diverse skill set includes Google Ads, Meta Advertising, TikTok Advertising, LinkedIn outreach automation, and WhatsApp chatbot implementation, consistently driving measurable growth and exceeding KPIs in all my roles.…

Abdul Sami

5.0 (1 review)

I am a results-driven performance marketing specialist with over three years of experience managing more than $1 million in ad spend across platforms like Google, Meta, LinkedIn, and TikTok. I have spearheaded campaigns for Fortune 500 clients such as Walmart, Amazon, Lazada, and Square Trade, achieving a 35% lower cost per lead and 20% higher ROAS through data-driven optimizations. Skilled in scaling lead generation, automating CRM workflows, and leveraging analytics to maximize ROI, I focus on delivering tailored solutions that meet unique business needs. Additionally, I have collaborated with clients based in Dubai and the USA from various industries including real estate, medical clinics, and e-commerce. My diverse skill set includes Google Ads, Meta Advertising, TikTok Advertising, LinkedIn outreach automation, and WhatsApp chatbot implementation, consistently driving measurable growth and exceeding KPIs in all my roles.…

Available to hire

I am a results-driven performance marketing specialist with over three years of experience managing more than $1 million in ad spend across platforms like Google, Meta, LinkedIn, and TikTok. I have spearheaded campaigns for Fortune 500 clients such as Walmart, Amazon, Lazada, and Square Trade, achieving a 35% lower cost per lead and 20% higher ROAS through data-driven optimizations. Skilled in scaling lead generation, automating CRM workflows, and leveraging analytics to maximize ROI, I focus on delivering tailored solutions that meet unique business needs. Additionally, I have collaborated with clients based in Dubai and the USA from various industries including real estate, medical clinics, and e-commerce. My diverse skill set includes Google Ads, Meta Advertising, TikTok Advertising, LinkedIn outreach automation, and WhatsApp chatbot implementation, consistently driving measurable growth and exceeding KPIs in all my roles.

See more

Language

English
Advanced

Work Experience

Digital Marketing Specialist at ibex.
December 10, 2022 - July 11, 2025
Developed and implemented comprehensive digital marketing strategies aligned with business goals. Planned, executed, and optimized campaigns across platforms such as Facebook, Google Ads, Instagram, LinkedIn, YouTube, and PPC. Launched 100+ Google Ads campaigns driving 12,000+ agent sign-ups at a 35% lower cost-per-lead. Reduced Walmart's CPA by 22% by refining audience targeting and scaled Meta Ads budgets achieving 20% higher ROAS. Optimized TikTok lead gen campaigns to $0.18 CPL, implemented GA4 and GTM tracking improving conversion attribution and cutting wasted spend by 25%. Automated LinkedIn Sales Navigator outreach generating 200+ B2B leads/month and deployed WhatsApp chatbot solutions boosting customer response rates by 40% while reducing support costs by 15%. Managed over $500K in ad spends, consistently delivering 10-15% under budget while surpassing KPIs.
Business Operations and Marketing at Bright Network
August 31, 2022 - August 14, 2025
Explored metaverse potential for digital marketing with virtual brand experiences, immersive advertising, and community building. Developed immersive virtual showrooms and 3D product demonstrations to enhance engagement. Investigated blockchain and NFTs for digital marketing disruption including tokenization, decentralized marketing, and loyalty programs. Empowered users with data ownership through decentralized identity solutions.
Supply Chain Management at Pakistan Civil Aviation Authority
October 31, 2021 - August 14, 2025
Managed demand and maintained master index in the Property Accounting Section. Collaborated with procurement teams to streamline processes, optimize resource allocation, and ensure timely deliveries. Managed warehouse operations focusing on inventory control, storage, and order fulfillment. Oversaw inbound and outbound logistics ensuring accurate and timely delivery. Created and managed purchase orders using SKUs to track and optimize inventory levels.
Digital Marketer at Legendsk – IT & Advertising Agency
September 1, 2023 - July 31, 2024
Managed over $300K in annual ad spend across Google and Bing Ads for various brands including logo design, resume writing, and web design. Delivered a consistent 4.5x return on ad spend, maximizing client profitability by generating over 1,000 high-intent leads monthly. Used techniques such as A/B testing, audience segmentation, and smart bidding to boost conversion rates by more than 40%. Integrated PPC with SEO and social ads to create a comprehensive 360° digital growth engine for clients.

Education

Bachelors of Business Administration at PAFKIET University
January 1, 2018 - May 31, 2022

Qualifications

Certification in Digital Marketing
January 1, 2023 - July 31, 2023

Industry Experience

Professional Services, Retail, Software & Internet, Transportation & Logistics, Telecommunications, Real Estate & Construction, Healthcare
    paper Marketing Porfolio
    I have collaborated with multiple clients based in Dubai and the USA across industries such as real estate, medical clinics, and e-commerce, delivering tailored solutions to meet their unique business needs.…