Product Designer with 2+ years of experience in FinTech and B2B SaaS, including at SureyMonkey

Samima Khan

Product Designer with 2+ years of experience in FinTech and B2B SaaS, including at SureyMonkey

Available to hire

Product Designer with 2+ years of experience in FinTech and B2B SaaS, including at SureyMonkey

Work Experience

UX Designer at TEAL Climate
November 1, 2023 - December 1, 2023
Led the interactive product demo for the AI Survey Creator within the post-survey completion flow, enabling users to test example prompts and preview generated surveys. Doubled feature adoption from 5% to 11%. Redesigned high-traffic signup flow with separate paths for survey creation and participation, identifying a 60% user preference for survey participation and informing future acquisition strategy. Identified usability and comprehension gaps in the Survey Summary experience through 5+ user interviews and behavioral analysis, driving stakeholder buy-in to restructure the flow and relocate content.
Product Designer at Credit Book
June 1, 2022 - July 1, 2023
Led product design for the mobile app vertical. Redesigned layouts and information architecture of 6 core financial reports based on feedback from 30+ MSMEs, increasing daily engagement per user by 16% across 20k+ businesses. Conducted competitive analysis of 9 web and desktop top products to inform UX patterns and feature scope for a new web platform serving 5M+ SMEs, shaping early platform definition. Led 30+ user feedback calls to evaluate collaborative bookkeeping features, identifying comprehension gaps that informed product scope decisions.
UX Designer at Dastgyr
February 1, 2022 - April 1, 2022
B2B e-commerce platform that connects retailers with suppliers, serving 100k+ SMEs with 1.5M+ orders fulfilled. Led 30+ user feedback calls to evaluate collaborative bookkeeping features, identifying comprehension gaps that informed product scope decisions. Conducted a UI audit across the Retailer app and Seller dashboard (8k users), identifying 15+ design inconsistencies and cognitive load issues to align with product partners on system-wide improvements.

Education

Master of UX Design at University of Ottawa
September 1, 2023 - June 1, 2025
B.S. Computer Science (Bronze Medal) at Institute of Business Administration
August 1, 2018 - June 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment