Sammar Ali

Available to hire

Skills

Experience Level

Work Experience

Ads and Content Manager at Branding and Buzzing
September 1, 2022 - Present
Directed ads and content management for Toronto-based campaigns, allocating a combined budget of over $500k across campaigns and platforms; translated client business objectives into actionable digital strategies; oversaw shoots with budgets over $350k including budgeting, location scouting, talent acquisition, and post-production; led campaign creative development and A/B testing strategies, doubling traffic and boosting CVR by 120%.
Digital Strategist at Ponder Media
August 1, 2021 - September 1, 2022
Developed quarterly strategies and communications plans aligned with KPIs; led strategic planning for pitches, combining research, audience insights, and solutions.
Social Media Executive at The Dubai Mall
January 1, 2018 - June 1, 2018
Managed content strategy for four social accounts with a combined audience of over 4 million, coordinating efforts with 1,200+ retail partners; gained 150k+ followers and crafted the brand’s most viral post, featured by 60+ media outlets.

Education

B.A. at McGill University
January 11, 2030 - May 21, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail

Skills

Experience Level