Hi, I’m Samuel. I’m a results-driven Social Media Manager with 3+ years of experience building and growing online communities for brands including Ryder System and QuikTrip, all in remote roles. I specialize in data-backed social media strategies across LinkedIn, Facebook, Instagram, Twitter/X, TikTok, and YouTube to boost brand visibility, engagement, and lead generation. I excel at content creation (graphics, videos, carousels), community management, collaboration with paid media and influencer outreach, and crisis reputation management. I’m proficient with Sprout Social, Canva Pro, Meta Business Suite, Google Analytics, and TikTok Ads Manager, and I hold certifications from Google, HubSpot, Facebook Blueprint, and Hootsuite. I’m committed to continuous learning and applying best practices to deliver measurable results.

Hi, I’m Samuel. I’m a results-driven Social Media Manager with 3+ years of experience building and growing online communities for brands including Ryder System and QuikTrip, all in remote roles. I specialize in data-backed social media strategies across LinkedIn, Facebook, Instagram, Twitter/X, TikTok, and YouTube to boost brand visibility, engagement, and lead generation. I excel at content creation (graphics, videos, carousels), community management, collaboration with paid media and influencer outreach, and crisis reputation management. I’m proficient with Sprout Social, Canva Pro, Meta Business Suite, Google Analytics, and TikTok Ads Manager, and I hold certifications from Google, HubSpot, Facebook Blueprint, and Hootsuite. I’m committed to continuous learning and applying best practices to deliver measurable results.

Available to hire

Hi, I’m Samuel. I’m a results-driven Social Media Manager with 3+ years of experience building and growing online communities for brands including Ryder System and QuikTrip, all in remote roles. I specialize in data-backed social media strategies across LinkedIn, Facebook, Instagram, Twitter/X, TikTok, and YouTube to boost brand visibility, engagement, and lead generation.

I excel at content creation (graphics, videos, carousels), community management, collaboration with paid media and influencer outreach, and crisis reputation management. I’m proficient with Sprout Social, Canva Pro, Meta Business Suite, Google Analytics, and TikTok Ads Manager, and I hold certifications from Google, HubSpot, Facebook Blueprint, and Hootsuite. I’m committed to continuous learning and applying best practices to deliver measurable results.

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Work Experience

Social Media Manager at Ryder System, Inc.
March 1, 2024 - March 1, 2024
Developed and executed social media strategies across LinkedIn, Facebook, Instagram, Twitter/X, and YouTube, boosting engagement and brand visibility. Created and scheduled content (graphics, videos, carousels) using Canva and Adobe Express, aligned with company goals and logistics trends. Monitored and engaged with online communities, responding to inquiries and fostering B2B relationships. Tracked performance using Sprout Social and native analytics; provided reports with insights and optimization recommendations. Supported paid campaigns on LinkedIn and Facebook, improving lead quality by 40%.
Social Media Manager at QuikTrip
April 1, 2024 - November 17, 2025
Designed and implemented multi-channel social media strategies across LinkedIn, Facebook, Instagram, Twitter/X, TikTok, and YouTube to elevate brand presence in convenience retail. Crafted and scheduled engaging content (short-form videos, Reels, Stories, static graphics, carousels) using Canva Pro and Adobe Express aligned with promotions and events. Built and nurtured online communities by monitoring comments, DMs, and mentions; responded promptly to inquiries to drive customer satisfaction and loyalty. Analyzed performance metrics with Sprout Social, Meta Business Suite, and native insights; delivered monthly reports with data-driven recommendations. Partnered with paid media teams for targeted Facebook, Instagram, and TikTok ad campaigns, achieving a 35% lift in conversion rates for seasonal offers. Spearheaded the 'QT Cares' community spotlight series, generating over 750K organic impressions in six weeks. Led cross-functional collaboration with merchandising, promotions, and HR t
Social Media Manager at Ryder System, Inc.
March 31, 2024 - March 31, 2024
Developed and executed social media strategies across LinkedIn, Facebook, Instagram, Twitter/X, and YouTube, boosting engagement and brand visibility. Created and scheduled content (graphics, videos, carousels) using Canva and Adobe Express aligned with company goals and logistics trends. Monitored and engaged with online communities, responding to inquiries and fostering B2B relationships. Tracked performance using Sprout Social and native analytics; provided reports with insights and optimization recommendations. Supported paid campaigns on LinkedIn and Facebook, improving lead quality by 40%.

Education

Add your educational history here.

Qualifications

Google Ads Certification
January 11, 2030 - November 17, 2025
HubSpot Inbound Marketing Certification
January 11, 2030 - November 17, 2025
Facebook Blueprint Certification
January 11, 2030 - November 17, 2025
Hootsuite Social Marketing Certification
January 11, 2030 - November 17, 2025
Google Analytics Individual Qualification (GAIQ)
January 11, 2030 - November 17, 2025
Google Ads Certification (Google Skillshop)
January 11, 2030 - November 17, 2025
HubSpot Inbound Marketing Certification
January 11, 2030 - November 17, 2025
Facebook Blueprint Certification
January 11, 2030 - November 17, 2025
Hootsuite Social Marketing Certification
January 11, 2030 - November 17, 2025
Google Analytics Individual Qualification (GAIQ)
January 11, 2030 - November 17, 2025

Industry Experience

Retail, Transportation & Logistics, Software & Internet, Media & Entertainment, Professional Services