Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Sanah Ahsan, a digital content specialist with 9+ years of experience building enterprise web experiences across Contentful, AEM, and Sitecore. I design scalable platforms that empower teams to publish compelling content with accessibility and performance in mind. As the founder of a DTC e-commerce brand, I bring entrepreneurial agility and end-to-end platform ownership. I’m passionate about SEO, A/B testing, data-driven optimization, and creating seamless experiences across web, email, and social channels.…Hi, I’m Sanah Ahsan, a digital content specialist with 9+ years of experience building enterprise web experiences across Contentful, AEM, and Sitecore. I design scalable platforms that empower teams to publish compelling content with accessibility and performance in mind. As the founder of a DTC e-commerce brand, I bring entrepreneurial agility and end-to-end platform ownership. I’m passionate about SEO, A/B testing, data-driven optimization, and creating seamless experiences across web, email, and social channels.

Sanah Ahsan

Content Producer, Content Creator, Web Designer, +3





Hi, I’m Sanah Ahsan, a digital content specialist with 9+ years of experience building enterprise web experiences across Contentful, AEM, and Sitecore. I design scalable platforms that empower teams to publish compelling content with accessibility and performance in mind. As the founder of a DTC e-commerce brand, I bring entrepreneurial agility and end-to-end platform ownership. I’m passionate about SEO, A/B testing, data-driven optimization, and creating seamless experiences across web, email, and social channels.…Hi, I’m Sanah Ahsan, a digital content specialist with 9+ years of experience building enterprise web experiences across Contentful, AEM, and Sitecore. I design scalable platforms that empower teams to publish compelling content with accessibility and performance in mind. As the founder of a DTC e-commerce brand, I bring entrepreneurial agility and end-to-end platform ownership. I’m passionate about SEO, A/B testing, data-driven optimization, and creating seamless experiences across web, email, and social channels.

Available to hire

Hi, I’m Sanah Ahsan, a digital content specialist with 9+ years of experience building enterprise web experiences across Contentful, AEM, and Sitecore. I design scalable platforms that empower teams to publish compelling content with accessibility and performance in mind.

As the founder of a DTC e-commerce brand, I bring entrepreneurial agility and end-to-end platform ownership. I’m passionate about SEO, A/B testing, data-driven optimization, and creating seamless experiences across web, email, and social channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Content Manager at TELUS

February 22, 2022 - February 13, 2026

● Built and maintained enterprise web experiences across TELUS.com using Contentful CMS, including annual reports and high-impact brand pages ● Supported Mobility, Internet, and SmartEnergy portfolios, ensuring cohesive UX across diverse content areas ● Optimized information architecture, metadata, and on-page SEO (titles, meta descriptions, keywords, alt text) ● Ensured accessibility compliance and adherence to content governance standards ● Collaborated cross-functionally with designers, developers, product owners, and content strategists to deliver integrated digital experiences ● Executed A/B testing and personalization initiatives to improve engagement and conversion ● Adapted quickly through multiple team restructures, maintaining continuity across evolving portfolios

Virtual Assistant at Virtual Gurus

December 1, 2023 - Present

Provided comprehensive virtual assistance to a food industry client, handling diverse tasks including content creation, email marketing, data entry, and file management. Supported product research and development, facilitated Shopify store template customization, conducted influencer marketing research, and generated blog content. Used project management tools to optimize team productivity and streamline communications.

Web Producer at Bite Me More Inc.

September 1, 2020 - June 1, 2021

Resolved webpage formatting and SEO performance issues for bite memore.com and built custom web pages using HTML and CSS. Provided insights on SEO and web performance and actively assisted in addressing issues within their high-performance Pinterest account. Supported email marketing campaigns and ensured seamless execution and optimization.

Web Publisher at Chartered Professional Accountants of Canada

July 1, 2018 - February 1, 2022

Created and published content for the CPA Canada website and Digital News Hub using Sitecore CMS. Collaborated with multiple departments to ensure content alignment with industry standards and conducted regular website audits for optimal page performance. Addressed accessibility issues to reduce financial risk and partnered with the digital marketing team to craft customized webpages for campaigns.

Content Author (Contract) at McCann Canada

October 1, 2017 - March 1, 2018

Produced web pages for automotive clients, using Adobe Experience Manager (AEM). Worked with the project management team to deliver pages.

Web Producer (Contract) at Heart and Stroke Foundation

March 29, 2018 - May 29, 2018

Edited and published content for the Heart and Stroke website through Sitecore CMS. Collaborated with the digital team to fulfill content requirements and optimize site performance.

Founder and CEO at Samson's Daughter

September 16, 2024 - Present

● Launched and manage DTC coffee brand via Shopify; oversee UX, product merchandising, SEO, and conversion strategy ● Plan and execute campaigns across email, social media, and digital content ● Lead creative direction for packaging, menus, signage, and branded assets ● Operate mobile coffee cart serving private and corporate clients; manage logistics, inventory, workflow, and customer experience ● Develop food and beverage recipes for retail service and digital brand content

Founder and CEO at Samson’s Daughter

September 1, 2024 - Present

Launched and managed a DTC coffee brand via Shopify; oversaw UX, product merchandising, SEO, and conversion strategy; planned and executed campaigns across email, social media, and digital content; led creative direction for packaging, menus, signage, and branded assets; operated mobile coffee carts serving private and corporate clients; managed logistics, inventory, workflow, and customer experience; developed food and beverage recipes for retail service and digital brand content.

Digital Content Specialist at TELUS

February 1, 2022 - February 1, 2026

Built and maintained enterprise web experiences across TELUS.com using Contentful CMS including annual reports and high-impact brand pages. Supported Mobility, Internet, and SmartEnergy portfolios, ensuring cohesive UX across diverse content areas. Optimized information architecture, metadata, and on-page SEO (titles, meta descriptions, keywords, alt text). Ensured accessibility compliance and adherence to content governance standards. Collaborated cross-functionally with designers, developers, product owners, and content strategists to deliver integrated digital experiences. Executed A/B testing and personalization initiatives to improve engagement and conversion. Adapted quickly through multiple team restructures, maintaining continuity across evolving portfolios.

Freelance Virtual Assistant at Virtual Gurus

December 1, 2023 - Present

Provided comprehensive virtual assistance to a food industry client, handling diverse tasks including content creation, email marketing, data entry, and file management; supported product research and development; facilitated Shopify store template customizations, conducted influencer marketing research, and generated blog content; employed project management tools to optimize team productivity and streamline communication channels.

Web Producer (Contract) at Bite Me More Inc.

September 1, 2020 - June 1, 2021

Resolved web formatting and SEO performance issues for bite memore.com and built custom pages using HTML and CSS. Provided strategic insights to improve search visibility and overall site performance, supported optimization of a high-performing Pinterest account, and troubleshot email marketing campaigns in Mailchimp to ensure seamless execution.