Available to hire
With over 15 years of diverse professional experience, I hold a degree in Marketing and Journalism. My expertise spans content creation, social media management, reporting, and editing, enabling me to craft engaging and compelling narratives across various platforms. Additionally, I am passionate about wellness and have taught yoga, meditation, and Pilates, combining my professional skills with my personal interests to promote holistic well-being.
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Language
English
Fluent
Work Experience
Journalist / Social Media Management / Content Creation / UGC / Virtual Assistant – Freelance
August 1, 2023 - PresentHandled diverse reporting projects across lifestyle, home & garden, current affairs, fashion, and wellness. Conducted researching, interviewing, article writing, and liaising with editorial teams. Provided social media management including scripting, copywriting, scheduling, and post/video creation and editing for platforms such as Instagram, TikTok, and YouTube. Created engaging content resonating with audiences for Instagram, Facebook, TikTok, LinkedIn, and YouTube. Collaborated with brands to develop strategic campaigns and created multimedia content including videos, scripts, voice-overs, graphics, and photography. Utilised Capcut, Hootsuite, Squarespace, Wix.com, Canva, Adobe, WordPress, Shopify, Google Workspace, and Microsoft Office. Performed administrative duties and virtual assistant tasks such as scheduling meetings, diary management, and correspondence.
Content Creator at Rewritely
August 31, 2025 - August 21, 2025Created engaging content and managed multiple social media accounts. Brainstormed content ideas, produced multimedia including videos and images, analysed performance metrics to optimise outreach, maintained brand consistency, managed content calendars, engaged with followers, and monitored industry trends.
Creator/Writer (contract) at Bored Panda
July 31, 2025 - August 21, 2025Wrote lifestyle and news stories, conducted research, created viral content, sourced images for quizzes, and cooperated with editors, graphics, and producers to maintain brand tone.
Sub Editor at Umbrella Media
July 31, 2023 - August 21, 2025Led content commissioning, editing, proofreading, and copywriting for digital news covering news, sports, and lifestyle. Used tools such as Capcut, Canva, AI, ChatGPT for video and graphic production. Managed social media content and platforms, fostered team collaboration, and employed WordPress and Mailchimp for content and newsletter management.
Business Owner at Kyojin.Store
December 31, 2023 - August 21, 2025Owned and managed an ecommerce and marketplace store, handling inventory, customer service, product listing optimisation, logistics, and marketing via Shopify and Amazon Marketplace. Utilised paid and organic social media marketing, created engaging content, and managed social media platforms.
Journalist at News.Net
December 31, 2022 - August 21, 2025Lifestyle reporter and Victorian news correspondent conducting interviews, research, editing, proofreading, and pitching story ideas. Produced digital news articles, managed editorial tasks including transcribing and utilizing WordPress, and collaborated with PR agencies. Used Monday.com, Slack, Dropbox, Google Workspace, and Microsoft Office.
Journalist / Editor / Social Media Management / Content Creation / E-Commerce – Freelance
December 31, 2022 - August 21, 2025Performed interviewing, reporting, client/media liaison, PR, ecommerce management, content creation, photography/videography, and social media management across Instagram, Facebook, TikTok, LinkedIn, and Twitter. Specialized in lifestyle, wellness, fashion, and travel content. Proficient in Capcut, Hootsuite, Squarespace, Wix.com, Canva, Adobe, WordPress, Shopify, Google Workspace, and Microsoft Office.
Journalist (Broadcast - TV) at Nine Network Australia, News
December 31, 2020 - August 21, 2025On-camera reporting for news and sports, interviewing, news monitoring. Assistant to Chief of Staff organising stringers, coordinating helicopter, communicating with emergency services and PR firms. Used ENPS, Nexio, PRX, and Microsoft Office. Managed social media, produced editorial content, edited scripts, transcribed footage, and archived news packages.
Production Assistant / Weather Producer / News Producer / Junior Journalist / News Library Assistant at Network Ten Australia, News
December 31, 2010 - August 21, 2025Worked various newsroom roles including script preparation, editing live reads, managing autocue for live news, proofreading scripts, adding supers for broadcast, helping with breaking news and pre-records. As junior journalist, did interviews, wrote news packages, contributed social media content. Produced weather scripts and graphics liaising with the Bureau of Meteorology. Used Viz Ardome, Ardcap, Easycut, MAMS, ENPS, Microsoft Office. Performed Director's Assistant tasks.
Education
Degree at Deakin University
January 1, 2002 - December 31, 2006Qualifications
Content Creation (practical learning program)
January 1, 2018 - December 31, 2019Qualified Yoga and Meditation teacher
January 1, 2017 - August 21, 2025Industry Experience
Media & Entertainment, Retail, Education, Professional Services
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Expert
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