Hi there, my name's Sarah! I’m a multidisciplinary designer and communicator with a background in digital media, animation, and marketing. I’ve led visual storytelling for children’s animation, boosted event engagement by over 30% at TWUSA through strategic content planning, and created high-impact digital campaigns for nonprofits and brands. My goal with every project is to evoke feeling. Because emotion is one of the most intrinsically human things we have, and creating work that sparks that connection is something I treat as precious. I thrive at the intersection of creativity and strategy, using audience insights, data, and thoughtful design to make messages genuinely connect. With experience collaborating across teams, supporting clients, and managing fast-paced projects, I bring a mix of adaptability, curiosity, and heart to every project I take on. Heres a link to my extended portfolio: _Website not available. Sign in: https://www.twine.net/signup_…

Sarah Jin Roy

Hi there, my name's Sarah! I’m a multidisciplinary designer and communicator with a background in digital media, animation, and marketing. I’ve led visual storytelling for children’s animation, boosted event engagement by over 30% at TWUSA through strategic content planning, and created high-impact digital campaigns for nonprofits and brands. My goal with every project is to evoke feeling. Because emotion is one of the most intrinsically human things we have, and creating work that sparks that connection is something I treat as precious. I thrive at the intersection of creativity and strategy, using audience insights, data, and thoughtful design to make messages genuinely connect. With experience collaborating across teams, supporting clients, and managing fast-paced projects, I bring a mix of adaptability, curiosity, and heart to every project I take on. Heres a link to my extended portfolio: _Website not available. Sign in: https://www.twine.net/signup_…

Available to hire

Hi there, my name’s Sarah! I’m a multidisciplinary designer and communicator with a background in digital media, animation, and marketing. I’ve led visual storytelling for children’s animation, boosted event engagement by over 30% at TWUSA through strategic content planning, and created high-impact digital campaigns for nonprofits and brands.

My goal with every project is to evoke feeling. Because emotion is one of the most intrinsically human things we have, and creating work that sparks that connection is something I treat as precious.

I thrive at the intersection of creativity and strategy, using audience insights, data, and thoughtful design to make messages genuinely connect. With experience collaborating across teams, supporting clients, and managing fast-paced projects, I bring a mix of adaptability, curiosity, and heart to every project I take on.

Heres a link to my extended portfolio: Website not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent
Korean
Fluent
Bengali
Intermediate
Hindi
Intermediate

Work Experience

Design Lead at Colours + Shapes Inc.
August 1, 2025 - Present
Lead creative development and art direction for an original children's animated series, establishing a cohesive brand identity across digital and broadcast platforms.
Contract Designer at Generosity X
March 1, 2025 - August 1, 2025
Created digital marketing assets including social media campaigns, email headers, and webpage mocks to help nonprofits increase online visibility and donor engagement.
Director of Marketing + Communications at TW USA
September 1, 2023 - April 1, 2024
Directed marketing strategy for all TW USA campaigns; oversaw a team of three designers and content creators; coordinated with central marketing department; ensured alignment in brand messaging and campaign execution.
Design Coordinator at TWUSA
August 31, 2022 - March 31, 2023
Produced over 50 digital and print materials for major student initiatives, enhanced event visibility and attendance; developed and maintained a content calendar for social media campaigns to improve reach and consistency.
Intern Graphic Designer at Trinity Western University
March 31, 2023 - August 31, 2023
Supported design projects including posters, banners, and social media content; assisted in creating brand-aligned visuals for campus events.

Education

Bachelor of Arts at Trinity Western University
January 1, 2021 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Non-Profit Organization, Software & Internet
    uniE621 Grace of Dogs, Colours and Shapes Inc.
    A five episode animated series for children based on the book by the same name by Dr. Andrew Root illustrator designer…
    uniE621 PetalPedia: A UI/UX Project
    Petal Pedia is a project all about making the world of flowers feel fun, friendly, and easy to explore. It blends two quiz modes (Classic and Rush) with a built-in camera tool to help people identify flowers in the wild. I designed the full experience—from the brand and visual style to the layout, interactions, and user flow. The site is built in Webflow and focuses on being responsive, intuitive, and soft around the edges. It’s whimsical but smart, with space to learn, play, and share. Made using Procreate, Adobe illustrator, Figma, and Webflow…
    uniE621 Deck of Frogs
    Created a custom deck of frog-themed playing cards for a design class project. Made using Adobe Illustrator & Photoshop…
    uniE621 Pogo-go: Character Design
    Created the character design for Pogo-Go, a video game I worked on with a group of university friends. The design was all about capturing the character's playful and energetic personality, making sure they stood out in the space-themed game world. The game is a casual, 2D physics-based platformer with challenging obstacles to get through, based around achieving upgrades and feeling a rush of excitement and validation when one finishes or passes an obstacle. Playable on https://www.twine.net/signin Made using Photoshop…