Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Highly accomplished and data-driven Digital Marketing professional with over 6 years of experience in lead generation, campaign optimization, and team leadership. Proven track record of significantly increasing lead generation, improving conversion rates, and driving substantial revenue growth through strategic implementation of SEO, PPC, email marketing, and CRM optimization. Adept at leveraging analytics to optimize ROI and foster high-performing teams.…Highly accomplished and data-driven Digital Marketing professional with over 6 years of experience in lead generation, campaign optimization, and team leadership. Proven track record of significantly increasing lead generation, improving conversion rates, and driving substantial revenue growth through strategic implementation of SEO, PPC, email marketing, and CRM optimization. Adept at leveraging analytics to optimize ROI and foster high-performing teams.

Sarah Campos

Digital Marketer, Growth Marketer, Marketing Strategist, +5





Highly accomplished and data-driven Digital Marketing professional with over 6 years of experience in lead generation, campaign optimization, and team leadership. Proven track record of significantly increasing lead generation, improving conversion rates, and driving substantial revenue growth through strategic implementation of SEO, PPC, email marketing, and CRM optimization. Adept at leveraging analytics to optimize ROI and foster high-performing teams.…Highly accomplished and data-driven Digital Marketing professional with over 6 years of experience in lead generation, campaign optimization, and team leadership. Proven track record of significantly increasing lead generation, improving conversion rates, and driving substantial revenue growth through strategic implementation of SEO, PPC, email marketing, and CRM optimization. Adept at leveraging analytics to optimize ROI and foster high-performing teams.

Available to hire

Highly accomplished and data-driven Digital Marketing professional with over 6 years of experience in lead generation, campaign optimization, and team leadership. Proven track record of significantly increasing lead generation, improving conversion rates, and driving substantial revenue growth through strategic implementation of SEO, PPC, email marketing, and CRM optimization. Adept at leveraging analytics to optimize ROI and foster high-performing teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing and Sales Coordinator at OutFlow

January 1, 2019 - January 1, 2025

Spearheaded data-driven digital marketing campaigns (SEO, PPC, email) increasing lead generation by 42% and improving conversion rates by 22% through A/B testing and analytics optimization. Managed and mentored a team of 5-10 employees; established new high-performing departments contributing to $3.5M in revenue growth within 24 months. Leveraged Google Analytics, Meta Ads Manager, and CRM tools (HubSpot, Salesforce) to track KPIs, optimize ad spend, and improve ROI by 25%. Developed automated workflows (email drip campaigns, lead scoring) to enhance efficiency, reducing manual workload by 30% while increasing lead engagement. Led cross-departmental initiatives to align marketing strategies with sales goals, resulting in a 15% improvement in Customer Acquisition Cost (CAC). Implemented refined lead-nurturing strategies reducing lead decay by 20% and increasing qualified leads passed to sales by 10%.

LinkedIn Lead Generation Manager at Marketing Musts

January 1, 2018 - January 1, 2019

Promoted to Manager within 6 months, led a team to generate 100+ high-quality leads per month via LinkedIn outreach, email sequencing, and CRM optimization. Developed and executed targeted LinkedIn campaigns, improving response rates by 18% through A/B testing of messaging and audience segmentation. Managed a team of 3 members, implementing performance tracking dashboards (response rates, connection acceptance) to boost productivity by 25%. Maintained 95%+ customer satisfaction by refining lead qualification processes to ensure only high-intent prospects passed to sales. Automated follow-up sequences using HubSpot and Outreach.io, reducing manual workload by 40% while increasing lead engagement.

Marketing and Sales Coordinator at OutFlow Data-Driven Marketing & Leadership

January 1, 2019 - January 1, 2025

Led digital marketing campaigns (SEO, PPC, email) increasing lead generation by 42% and improving conversion rates by 22% via A/B testing and analytics optimization. Managed a team of 5-10 employees, establishing new high-performance departments contributing to $3.5M in revenue growth within 24 months. Leveraged Google Analytics, Meta Ads Manager, and CRM tools (HubSpot, Salesforce) to track KPIs, optimize ad spend, and improve ROI by 25%. Developed automated workflows (email drip campaigns, lead scoring) to enhance efficiency, reducing manual workload by 30% while increasing lead engagement. Led cross-departmental initiatives to align marketing strategies with sales goals, resulting in a 15% improvement in CAC. Reduced lead decay by 20% through a refined lead-nurturing strategy, increasing qualified leads passed to sales by 10%.

Lead Generation Manager at Marketing Musts

January 1, 2018 - January 1, 2019

Promoted to Manager within 6 months, leading a team to generate 100+ high-quality leads per month via LinkedIn Outreach, email sequencing, and CRM optimization. Developed and executed targeted LinkedIn campaigns, improving response rates by 18% through A/B testing messaging and audience segmentation. Managed a team of 3 members, implementing performance tracking dashboards to boost productivity by 25%. Maintained 95%+ customer satisfaction by refining lead qualification processes, ensuring only high-intent prospects were passed to sales. Automated follow-up sequences using HubSpot and Outreach, reducing manual workload by 40% while increasing lead engagement.