Available to hire
I am a creative professional with over a decade of experience transforming brand visions into print and digital experiences. I strive to balance aesthetic excellence with strategic business objectives to drive engagement and measurable results. I am known for collaborative leadership and innovative problem-solving in fast-paced environments.
I thrive on turning complex challenges into clear, compelling design solutions across print, web, and interactive experiences. My approach combines curiosity, adaptability, and a passion for storytelling to help brands connect with audiences and achieve business goals.
Experience Level
Expert
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Intermediate
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Intermediate
Language
English
Fluent
Work Experience
Communications Designer at Edward Jones
May 1, 2025 - PresentResearched and analyzed the needs of financial advisors and branch support staff to inform the development of strategic initiatives and process improvements; designed and optimized internal processes, services, policies, and communications to enhance operational efficiency and user experience; produced branch-facing materials such as flyers, procedural documents, and intranet web pages to support firmwide initiatives; developed detailed process maps to streamline branch operations and identify automation or improvement opportunities; delivered final deliverables or provided consultative guidance to ensure successful implementation by execution teams; maintained strict confidentiality while handling sensitive client and financial data in compliance with firm policies.
Marketing Graphic Designer at Ardmore Roderick
April 1, 2025 - October 2, 2025Led the visual communications strategy for the Illinois Tollway “Move Illinois Capital Program,” increasing stakeholder engagement; conceptualized and executed design solutions for technical projects, translating complex information into accessible visual narratives; elevated proposal success rate by 40% through implementation of strategic design thinking and visual storytelling techniques; developed standardized design frameworks and templates that reduced production time by 25% while maintaining brand consistency; orchestrated seamless collaboration between print vendors and internal teams to ensure flawless execution of multi-channel marketing campaigns; managed relationships with print vendors and external partners to support project execution; contributed to high-priority initiatives, demonstrating adaptability and a commitment to excellence.
Visual Designer at Northern Trust
December 1, 2023 - October 2, 2025Transformed data-heavy financial content into visually compelling stories through sophisticated infographics and data visualization techniques; designed and optimized responsive web experiences that increased user engagement metrics by 28% across platforms; revolutionized corporate presentation templates, creating a unified visual system that reduced design inconsistencies; managed concurrent design projects across multiple business units while maintaining exceptional quality standards and meeting deadlines; designed user-focused web, print, and email experiences to enhance engagement and usability; created and optimized templates, color schemes, animations, and diagrams for versatile use across print, web, and mobile platforms.
Digital Designer at Namaste Laboratories (Dabur International)
March 1, 2019 - October 2, 2025Orchestrated a comprehensive eCommerce website revamp that delivered impressive results: 25% increase in conversions, 40% boost in organic traffic, 23% rise in time on site, and 18% uplift in page views; pioneered innovative visual concepts that strengthened corporate brand identity while expanding design capabilities; created cohesive cross-channel marketing assets that maintained brand consistency while optimizing for platform-specific engagement; cultivated productive partnerships with cross-functional teams to streamline design processes and enhance creative output; strategically managed content distribution across owned and earned social channels, significantly expanding brand reach and engagement.
Integrated Strategy Designer at ECOSYSE
October 1, 2015 - October 2, 2025Executed end-to-end management of client projects from concept development through implementation, ensuring alignment with strategic business objectives; developed data-driven digital marketing strategies that increased client website performance across key metrics; implemented comprehensive SEO and PPC techniques that improved search ranking positions by an average of 15 positions; directed website redesign initiatives focused on enhancing user experience, resulting in improved conversion rates and reduced bounce rates.
Graphic Designer at Trinity United Church of Christ
March 1, 2015 - October 2, 2025Established and maintained comprehensive visual identity standards that increased brand recognition and consistency across all communications; created impactful marketing assets that effectively communicated organizational mission and increased community engagement; collaborated with leadership to develop design solutions that elevated the overall communication strategy.
Education
BFA in Graphic Design at Columbia College Chicago
August 1, 2008 - May 1, 2012Qualifications
Industry Experience
Financial Services, Non-Profit Organization, Other, Consumer Goods, Government, Healthcare, Manufacturing
Experience Level
Expert
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Intermediate
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