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Hi, I’m Sara Ortiz—a Toronto-based digital marketing and social media specialist with a knack for turning data into engaging campaigns. I build and optimize content strategies that grow audiences, boost brand visibility, and drive meaningful results across health, tech, and consumer brands. I enjoy collaborating with creative and technical teams to deliver integrated campaigns, refine brand voice, and continuously test and improve performance across channels.…Hi, I’m Sara Ortiz—a Toronto-based digital marketing and social media specialist with a knack for turning data into engaging campaigns. I build and optimize content strategies that grow audiences, boost brand visibility, and drive meaningful results across health, tech, and consumer brands. I enjoy collaborating with creative and technical teams to deliver integrated campaigns, refine brand voice, and continuously test and improve performance across channels.

Sara Ortiz

Digital Marketer, Social Media Manager, Content Creator, +2

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Hi, I’m Sara Ortiz—a Toronto-based digital marketing and social media specialist with a knack for turning data into engaging campaigns. I build and optimize content strategies that grow audiences, boost brand visibility, and drive meaningful results across health, tech, and consumer brands. I enjoy collaborating with creative and technical teams to deliver integrated campaigns, refine brand voice, and continuously test and improve performance across channels.…Hi, I’m Sara Ortiz—a Toronto-based digital marketing and social media specialist with a knack for turning data into engaging campaigns. I build and optimize content strategies that grow audiences, boost brand visibility, and drive meaningful results across health, tech, and consumer brands. I enjoy collaborating with creative and technical teams to deliver integrated campaigns, refine brand voice, and continuously test and improve performance across channels.

Available to hire

Hi, I’m Sara Ortiz—a Toronto-based digital marketing and social media specialist with a knack for turning data into engaging campaigns. I build and optimize content strategies that grow audiences, boost brand visibility, and drive meaningful results across health, tech, and consumer brands.

I enjoy collaborating with creative and technical teams to deliver integrated campaigns, refine brand voice, and continuously test and improve performance across channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Intermediate

Spanish; Castilian

Fluent

Work Experience

Social Media & Marketing Coordinator at InMode (Invasix)

September 1, 2024 - Present

Led end-to-end social media and content strategy across four accounts, developing and maintaining content calendars, and producing content for 6 websites and 10+ landing pages. Supported 30+ large-scale celebrity campaigns and influencer initiatives, driving audience growth and engagement. Managed community interactions to uphold brand voice and drive meaningful conversations.

Social Media Coordinator at Tech Wyse Internet Marketing

May 1, 2023 - August 31, 2024

Progressed from Social Media & Content Intern to full-time Social Media Coordinator. Created brand guidelines for 40+ clients and directed social media strategy across 40+ client accounts in multiple industries. Led QA for junior team members, conducted monthly client meetings, and collaborated cross-functionally with SEO, PPC, and design teams. Wrote and optimized monthly SEO blog content; increased agency Instagram reach by 202% and engagement by 295%.

Volunteer - Marketing & Communications at The Winged Foundation

September 1, 2022 - July 31, 2025

Increased Instagram and Facebook reach by 40% and 70% respectively, and boosted engagement by 50% and 80%. Grew LinkedIn search appearances by 80% and overall engagement by 11.2% through targeted content and campaign planning.