Available to hire
Senior SEO Consultant with 7+ years of experience in fast-paced agency environments, delivering technical, on-page, and off-page SEO strategies across diverse industries. Known for a data-led approach, strong communication, and the ability to collaborate effectively with content, design, and development teams to drive measurable visibility, rankings, and ROI.
Expert in SEO audits, keyword research, technical SEO (speed, schema, crawlability), and link-building. Experienced in managing multiple client accounts, producing performance reporting, and improving local SEO outcomes via Google Business Profile optimization and targeted campaigns.
Work Experience
IT Admin/ SEO Head at Safe Space Housing Ltd.
July 1, 2023 - December 31, 2024Owned technical SEO and site improvements including site structure, page speed, and schema markup. Managed WordPress website operations with content optimization and image optimization. Implemented local SEO and Google Business Profile optimization, keyword research, content optimization, and link building, resulting in a 70% increase in map impressions and local leads. Tracked performance and insights using GA4, Google Search Console, SEMrush, Ahrefs, Moz, and Screaming Frog. Managed security measures, user access limits, and documentation/SOPs. Built and maintained Airtable bases for project tracking, including custom tables, linked records, automated workflows, user permissions, and onboarding/training for team members.
Sr. SEO Consultant at Softmantra
September 1, 2019 - August 31, 2022Led end-to-end SEO strategy covering technical, on-page, off-page, and content optimization. Improved Core Web Vitals, page speed, and mobile usability, and performed audits to resolve crawl issues, indexing errors, broken links, and duplicate content. Conducted keyword research, competitor analysis, and SERP tracking to drive organic growth. Implemented on-page SEO (meta tags, schema, internal linking, URL optimization, and content structure) and executed content optimization and link building. Coordinated multiple projects while collaborating with developers, writers, and designers, and delivered monthly SEO reports covering rankings, traffic, backlinks, and conversions. Supported local SEO via Google Business Profile and citation optimization.
Sr. SEO Consultant at Brandhype Pvt. Ltd.
May 1, 2017 - August 31, 2019Developed and executed SEO strategies across multiple client accounts including technical, on-page, and off-page audits. Delivered technical improvements such as site structure changes, indexation fixes, Core Web Vitals enhancements, and schema markup. Performed keyword research, content optimization, link building, and competitor analysis. Optimized WordPress sites to improve performance and UX, and collaborated with content/design/development teams to implement SEO best practices. Created SEO reports and dashboards using GA, GSC, SEMrush, Moz, and Ahrefs, managed multiple projects, monitored algorithm updates, and communicated performance updates and recommendations to clients. Mentored junior SEO team members to ensure campaign delivery quality.
Sr. SEO Executive at TradeIndia.com - Infocom Network Ltd
July 1, 2016 - May 31, 2017Increased organic traffic by 65% and improved rankings for 5,000+ B2B product listings through on-page and off-page SEO. Conducted keyword research, content optimization, and competitor analysis, driving a 40% increase in lead conversions. Optimized landing pages, category pages, and URLs to improve CTR by 35%. Performed technical SEO audits resolving crawl, indexing, and page speed issues, improving site performance by 50%. Implemented schema markup, internal linking, and mobile optimization for better crawlability. Managed link-building campaigns, increasing domain authority from 42 to 56 within a year. Produced SEO performance reports using GA, GSC, Ahrefs, Moz, and SEMrush, and collaborated with cross-functional teams to drive growth in organic conversions.
Education
Master of Science (Information Technology) at Leeds Beckett University
September 1, 2023 - January 1, 2023Master of Science (Information Technology) at Leeds Beckett University
September 1, 2023 - September 1, 2023Qualifications
Master of Science (Information Technology)
September 1, 2023 - July 8, 2026Industry Experience
Professional Services, Education, Retail, Travel & Hospitality, Healthcare, Other, Media & Entertainment, Software & Internet
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