I'm Scarlett, an SEO Strategist from the UK specialising in SEO strategy and execution with 7+ years experience. My main focuses are: - Partnering with busy digital marketing agencies who need immediate, quality SEO resource picking up retainers at short notice, covering resourcing gaps, and supporting larger campaigns to agency-grade standards, whether for a few months or on an ongoing basis. - Leading strategic SEO campaigns end-to-end for brands and SMEs, with particular strength in Lead-Gen, SaaS, Travel, Finance and Property. I've worked in multiple SEO agencies over the years, and have had the opportunity to work with different businesses, from small home improvement companies through to enterprise SaaS businesses. This varied experience has given me the ability to tailor my services to the unique needs of every business I work with.

Scarlett Pirie

I'm Scarlett, an SEO Strategist from the UK specialising in SEO strategy and execution with 7+ years experience. My main focuses are: - Partnering with busy digital marketing agencies who need immediate, quality SEO resource picking up retainers at short notice, covering resourcing gaps, and supporting larger campaigns to agency-grade standards, whether for a few months or on an ongoing basis. - Leading strategic SEO campaigns end-to-end for brands and SMEs, with particular strength in Lead-Gen, SaaS, Travel, Finance and Property. I've worked in multiple SEO agencies over the years, and have had the opportunity to work with different businesses, from small home improvement companies through to enterprise SaaS businesses. This varied experience has given me the ability to tailor my services to the unique needs of every business I work with.

Available to hire

I’m Scarlett, an SEO Strategist from the UK specialising in SEO strategy and execution with 7+ years experience.

My main focuses are:

  • Partnering with busy digital marketing agencies who need immediate, quality SEO resource picking up retainers at short notice, covering resourcing gaps, and supporting larger campaigns to agency-grade standards, whether for a few months or on an ongoing basis.
  • Leading strategic SEO campaigns end-to-end for brands and
    SMEs, with particular strength in Lead-Gen, SaaS, Travel, Finance and Property.

I’ve worked in multiple SEO agencies over the years, and have had the opportunity to work with different businesses, from small home improvement companies through to enterprise SaaS businesses. This varied experience has given me the ability to tailor my services to the unique needs of every business I work with.

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Language

English
Fluent

Work Experience

SEO Strategist at Scarlet Tilona (Self-employed)
October 1, 2019 - September 30, 2021
Carrying out national and local SEO strategies, on-page and off-page SEO, data analysis using Google Analytics, Google Search Console, Ahrefs and other systems to drive SEO strategy; managing website content using WordPress and other CMS; liaising with clients and producing regular reporting; consulting on national and international SEO for B2B and B2C clients across SaaS, Travel and Tech; leading end-to-end SEO campaigns for brands and SMEs; developing strategic recommendations aligned to client goals; performing keyword research, technical audits, and website migrations; providing white-label SEO support to UK and international agencies; covering resource gaps and supporting larger campaigns; coordinating with developers on project execution. Public website: scarlettilona.co.uk
SEO Strategist at Scarlet Tilona (Self-employed)
September 1, 2021 - March 31, 2025
SEO for agencies and brands; end-to-end SEO campaigns for UK and international clients; focusing on SaaS, Travel, Finance and Property sectors; collaborating with major UK marketing agencies (in-house and freelance) to understand agency models and standards; securing retainers, covering resource gaps, and delivering high-quality SEO strategy and direction; enabling rapid onboarding for new markets and delivering high-quality work from day one. Public site: scarlettilona.co.uk

Education

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Qualifications

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Industry Experience

Software & Internet, Professional Services, Travel & Hospitality, Financial Services, Media & Entertainment