Hi, I’m Sebastián López García, a bilingual digital marketing professional specializing in social media management, content creation, and storytelling. I have strong experience in sports communications and delivering multi-brand digital campaigns that engage audiences online and on-site. I lead editorial processes, coordinate cross-functional teams, and design high-volume, real-time content strategies. I’m passionate about turning data and insights into narrative assets that connect with communities and drive measurable results.

Sebastián López García

Hi, I’m Sebastián López García, a bilingual digital marketing professional specializing in social media management, content creation, and storytelling. I have strong experience in sports communications and delivering multi-brand digital campaigns that engage audiences online and on-site. I lead editorial processes, coordinate cross-functional teams, and design high-volume, real-time content strategies. I’m passionate about turning data and insights into narrative assets that connect with communities and drive measurable results.

Available to hire

Hi, I’m Sebastián López García, a bilingual digital marketing professional specializing in social media management, content creation, and storytelling. I have strong experience in sports communications and delivering multi-brand digital campaigns that engage audiences online and on-site.

I lead editorial processes, coordinate cross-functional teams, and design high-volume, real-time content strategies. I’m passionate about turning data and insights into narrative assets that connect with communities and drive measurable results.

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Language

Spanish; Castilian
Fluent
English
Fluent
French
Advanced
German
Beginner

Work Experience

Community Manager - Digital Marketing at SPM Producciones
January 2, 2025 - October 31, 2025
Led digital marketing and community management for multiple brands; planned and executed organic growth content; built connections with audiences; supported internal and external communications; developed content strategies aligned with sports trends and events to boost reach and participation.
Coordinator – Editor – Sports Writer at Vavel México
July 1, 2020 - Present
Coordinated editorial workflow for sports coverage; edited articles; wrote sports features; contributed to online presence and audience growth; managed publication schedules.
Trainee – Organizational Communication at Geresheimer
August 1, 2024 - October 21, 2025
Gained exposure to organizational communications; supported internal communications strategies; collaborated with teams to optimize messaging.
General Employee at Chuck E. Cheese
September 1, 2022 - October 21, 2025
Provided guest service; maintained hygiene and safety standards; supported daily operations.
Content Manager - Digital Marketing at SPM Producciones
January 1, 2025 - October 1, 2025
Led the development of monthly short-form video campaigns across multiple brands on social platforms (TikTok, Reels). Wrote scripts, set editorial guidelines, and produced audio-visual content. Aligned content calendars with campaign goals, managed weekly planning, ensured storytelling consistency and brand voice, and collaborated with production teams to strengthen engagement, reach, and retention.
Trainee – Organizational Communication at G
December 1, 2025 - August 1, 2024
Customer Service Associate at Chuck E. Cheese
December 1, 2021 - September 1, 2022
Delivered high-quality guest service, resolved inquiries and issues, processed orders, and supported team operations to ensure a positive guest experience.
Productions Manager - Digital Marketing at SPM Producciones
January 1, 2025 - October 1, 2025
Led digital marketing campaigns across multiple brands; produced real-time video content; coordinated with production and editorial teams to ensure cohesive storytelling and timely delivery.
Coordinator - Editor - Sports Writer at Vavel México
January 1, 2020 - October 1, 2025
Coordinated sports coverage, edited articles, and contributed as a sports writer; led content planning for sports sections; ensured timely delivery across platforms.
Trainee - Organizational Communication at Gerresheimer Querétaro
October 1, 2023 - August 1, 2024
Gained experience in organizational communication, supporting internal and external communications strategies; assisted in cross-functional projects.

Education

Bachelor’s degree in Communications and Digital Media at Universidad del Valle de Mexico
January 1, 2020 - May 1, 2024
Bachelor's degree in Communication and Digital Media at Universidad del Valle de México
January 1, 2020 - May 1, 2024
Master's in Digital Marketing and Artificial Intelligence at INESDI Business School
October 1, 2025 - July 1, 2026
Master's in Digital Marketing and Artificial Intelligence at INESDI Digital Business School
October 1, 2025 - July 1, 2026
Master’s in Digital Marketing and Artificial Intelligence at INESDI Digital Business School
October 1, 2025 - July 1, 2026

Qualifications

Certified Leadership Training: Leadership Skills & Strategic Decision Making
January 1, 2025 - December 9, 2025
Bachelor’s in Communications and Digital Media
January 11, 2030 - December 12, 2025
Certified Leadership Training
January 1, 2025 - December 12, 2025

Industry Experience

Media & Entertainment, Education, Retail, Professional Services, Software & Internet