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Growth marketer with 5+ years of experience in marketing, driving measurable results across B2B/B2C funnels, from awareness to conversion. Proven track record in user acquisition, lifecycle optimization, paid & organic campaigns, and data-driven experimentation. Experienced in leading cross-functional marketing efforts in tech, Web3, and SaaS environments.…

Sergeja Perklič

Growth Marketer, Digital Marketer, Community Manager, +4

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Growth marketer with 5+ years of experience in marketing, driving measurable results across B2B/B2C funnels, from awareness to conversion. Proven track record in user acquisition, lifecycle optimization, paid & organic campaigns, and data-driven experimentation. Experienced in leading cross-functional marketing efforts in tech, Web3, and SaaS environments.…

Available to hire

Growth marketer with 5+ years of experience in marketing, driving measurable results across B2B/B2C funnels, from
awareness to conversion. Proven track record in user acquisition, lifecycle optimization, paid & organic campaigns, and
data-driven experimentation. Experienced in leading cross-functional marketing efforts in tech, Web3, and SaaS
environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Advanced

German

Beginner

Portuguese

Beginner

Catalan; Valencian

Beginner

Work Experience

Social Media Specialist at Simply Staking

February 1, 2024 - July 31, 2024

Executed multi-channel campaigns to drive user growth on X, Telegram, Discord, LinkedIn. Utilized analytics to iterate on content, improving campaign ROI and customer journey optimization.

Head of Content at arol.dev

July 1, 2024 - July 31, 2025

Led digital marketing and content strategy, aligning campaigns with product and brand goals. Managed blogs, newsletters, social media channels achieving significant follower growth; implemented marketing automation to improve lead nurturing and conversion rates; created graphic and video content. Collaborated with product team for consistent messaging on Discord and overall student experience.

Marketing Operations Lead at Pura Vida Global

January 1, 2023 - January 31, 2024

Conducted market research and led digital marketing campaigns for product launches. Managed UX/UI improvements and coordinated multilingual campaign rollouts. Developed investor presentations and secured key partnerships.

Community Growth Manager at EtherMail

February 1, 2023 - February 28, 2024

Developed SEO-driven copy and visual content, increasing organic traffic and engagement. Managed social media channels, achieving explosive growth across platforms. Launched B2B & B2C campaigns and affiliate programs to boost product adoption.

Social Media & Event Marketing at European Blockchain Convention

September 1, 2021 - January 31, 2023

Designed and executed social campaigns on X and LinkedIn, growing audience by 30%. Produced multimedia content and built partnerships to enhance brand visibility; was a core team member of EBC9.

Community Manager at European Tech School

December 1, 2021 - January 31, 2023

Directed content marketing campaigns and sponsorships to increase program enrollments. Organized events and optimized community growth initiatives via Slack and email communication.

Marketing & Sales Manager at Reverona

February 1, 2018 - February 28, 2019

Developed targeted digital marketing strategies for brand positioning and growth. Managed website UX and conversion optimization; led offline marketing initiatives.

Marketing Lead at Dodona Analytics

November 1, 2025 - Present

Running and optimizing multi-channel acquisition campaigns across LinkedIn, Google Ads, email, and partnerships, with continuous A/B testing and funnel analysis. Managing CRM systems and sales-aligned outreach automation for targeted B2B lead generation. Overseeing all content production in multiple languages, copywriting, video/photo, design, and coordinating freelancers. Monitoring cohort behavior and campaign KPIs to produce data-driven recommendations.

Growth Hacker at Dodona Analytics

August 1, 2025 - November 1, 2025

Identified high-impact growth opportunities through rapid experimentation (LinkedIn, Google Ads, email, partnerships) and continuous funnel optimization. Designed and executed scalable customer acquisition campaigns; built and refined landing pages, messaging, and sales workflows. Partnered with product & sales on go-to-market strategy, feedback loops, and cohort-based performance analysis. Created & repurposed growth content: articles, case studies, email drips, and event-led campaigns (webinars, conferences).

Growth Specialist at Simply Staking

February 1, 2024 - July 1, 2024

Executed multi-channel growth campaigns across X, Telegram, Discord, and LinkedIn to drive user acquisition and community engagement. Leveraged analytics and A/B testing to iterate on messaging, content formats, and posting schedules. Produced and managed content calendar, collaborating with design and product teams to align campaigns with product launches and brand milestones.