Think Further | Spec Ad for Claude by Anthropic

Unofficial spec ad made for my portfolio. Not affiliated with Claude or Anthropic.

The goal: show the idea of an AI assistant, not its interface. No chat screens.

What happens: a woman is buried in tabs and paperwork, then the clutter folds into a checklist that ticks itself off. Three beats follow: hard things in plain words, learning what you always wanted, ideas you’d never have noticed. 24 seconds, 9:16.

My part: script, motion design (HTML-based animation), editing on an 85 bpm grid, sound design and mix. Footage and music from Mixkit.