I am a Marketing & Brand Communication Manager with over 8 years of experience working across luxury, beauty, fragrance, lifestyle, and creative industries, with a strong focus on brand storytelling, digital communication, and project management.
I have led and coordinated international marketing and communication projects for premium and luxury brands, collaborating closely with creative directors, master perfumers, designers, agencies, and C-level stakeholders. My work spans brand positioning, content strategy, social media management, launch campaigns, and experiential projects, often in complex, multi-market environments.
Most recently, I have been working within the luxury fragrance and olfactory branding sector, where I manage end-to-end marketing activities: from strategic narrative and visual direction to operational execution, client communication, and cross-functional coordination. I am used to handling projects that require both creative sensitivity and strong organizational skills, ensuring consistency between brand vision, execution, and business objectives.
What sets me apart is my ability to bridge strategy and execution. I don’t just create content — I build coherent brand stories, translate abstract concepts into clear communication, and manage projects with precision, deadlines, and attention to detail. I work comfortably in international contexts, am fluent in multiple languages, and understand how to adapt tone, messaging, and visuals to different markets and audiences.
I am particularly strong in:
• Brand & communication strategy
• Social media and content direction (B2B & B2C)
• Storytelling for luxury and premium brands
• Project & stakeholder management
• International and cross-cultural collaboration
Clients value me for my strategic mindset, reliability, and refined aesthetic sense, as well as my ability to quickly understand a brand’s DNA and translate it into impactful communication.
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