Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Digital strategist with 4+ years building engaged brand communities in fast-moving, founder-led environments. Comfortable working from zero — no playbook, no template — and turning chaos into consistent, high-performing content. Currently covering the 2026 FIFA World Cup for SleekSport TV while managing strategy across two active brands. Football is not just a content category for me; it's the lens through which I understand audiences.…Digital strategist with 4+ years building engaged brand communities in fast-moving, founder-led environments. Comfortable working from zero — no playbook, no template — and turning chaos into consistent, high-performing content. Currently covering the 2026 FIFA World Cup for SleekSport TV while managing strategy across two active brands. Football is not just a content category for me; it's the lens through which I understand audiences.

Taiwo Odunayo Emmanuel

Social Media Manager, Content Strategist, Community Manager, +2





Digital strategist with 4+ years building engaged brand communities in fast-moving, founder-led environments. Comfortable working from zero — no playbook, no template — and turning chaos into consistent, high-performing content. Currently covering the 2026 FIFA World Cup for SleekSport TV while managing strategy across two active brands. Football is not just a content category for me; it's the lens through which I understand audiences.…Digital strategist with 4+ years building engaged brand communities in fast-moving, founder-led environments. Comfortable working from zero — no playbook, no template — and turning chaos into consistent, high-performing content. Currently covering the 2026 FIFA World Cup for SleekSport TV while managing strategy across two active brands. Football is not just a content category for me; it's the lens through which I understand audiences.

Available to hire

Digital strategist with 4+ years building engaged brand communities in fast-moving, founder-led environments. Comfortable working from zero — no playbook, no template — and turning chaos into consistent, high-performing content.

Currently covering the 2026 FIFA World Cup for SleekSport TV while managing strategy across two active brands. Football is not just a content category for me; it’s the lens through which I understand audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager at Tepression Media Limited

March 1, 2026 - Present

Manage day-to-day social presence across Instagram and TikTok — scheduling, publishing, and keeping the content calendar running without gaps. Translating complex tech topics into short-form content that non-technical audiences can engage with and share. Writing captions, hooks, and scripts for Reels and TikTok — adapting tone depending on whether the piece is news, opinion, or explainer. Monitoring trends in tech and AI to identify timely content angles before they peak, keeping the brand relevant and reactive. Engaging with the community — responding to comments, fostering conversations, and making the brand feel human in a space that can easily feel robotic. Coordinating with the editorial team to align social output with wider content goals and brand direction.

Digital Marketing & Social Media Manager at Esentrix Emporium Limited

January 1, 2026 - Present

Dual challenge: founder pushback on consistency + limited brand awareness. Introduced a monthly content roadmap with founder sign-off — brought structure to a process that was previously reactive and last-minute. Grew an engaged community from the ground up, focusing on content that spoke directly to student concerns and aspirations. Negotiated barter collaborations with local creators, extending reach without increasing spend. Coordinated with the editorial team to align social output with wider content goals and brand direction.

Content & Community Lead at Rano's Place

January 1, 2026 - Present

Built the content operation from scratch — weekly pillars, posting cadence, brand voice — turning a reactive page into a consistent presence. Ran paid social independently on a tight budget, generating a steady flow of qualified leads with strong returns. Set up WhatsApp automation that drastically cut response times and improved how the brand handled customer inquiries. Content campaigns tied directly to sales — deals and product spotlights that contributed to real month-on-month order growth.

Social Media & Community Lead — Football at SleekSport TV

October 1, 2025 - Present

Brought on to build and lead football content strategy ahead of the 2026 FIFA World Cup. Part editorial, part community, fully match-driven. Leading real-time World Cup coverage across Instagram, TikTok, and X — live commentary, fan reactions, and post-match breakdowns. Built a match-day content workflow from scratch: copy banks, response guides for heated threads, and clear engagement goals per fixture. Developed a football storytelling approach that balances stats, emotion, and fan voice. Moderated comment sections during controversial moments without any brand incidents, even on the most heated posts. Worked with football creators and local pages to push content beyond core audience — early results show solid organic growth.

Social Media Manager & Sales Associate at SmartDeals Pro

February 1, 2023 - December 1, 2025

Used product demo Reels and explainer content to support in-store sales — content that actually moved stock. Improved customer retention through after-sales content and WhatsApp follow-ups; repeat purchases went up noticeably. Consistently hit and exceeded monthly sales targets alongside the wider team.

Data & Digital Operations Officer at Aledin Group

January 1, 2018 - December 31, 2018

Built a farmer database that made reporting faster and more accurate — cut what used to take days down to a few hours.