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Hi, I’m Shannon Pallatta, a multidisciplinary designer with a focus on print and digital design and art direction. Since 2020 I’ve balanced multiple projects as a freelance Experience Designer, collaborating with in-house teams and sometimes leading as the sole designer. My clients include National Geographic, Day Eight Publishing, and Topps Digital, and I enjoy translating concepts into clear, engaging visual stories. My background spans publishing, education, and museum/editorial design. I thrive in collaborative editorial processes, production workflows, and craft-focused design, always aiming to create cohesive visual identities that resonate with diverse audiences.…Hi, I’m Shannon Pallatta, a multidisciplinary designer with a focus on print and digital design and art direction. Since 2020 I’ve balanced multiple projects as a freelance Experience Designer, collaborating with in-house teams and sometimes leading as the sole designer. My clients include National Geographic, Day Eight Publishing, and Topps Digital, and I enjoy translating concepts into clear, engaging visual stories. My background spans publishing, education, and museum/editorial design. I thrive in collaborative editorial processes, production workflows, and craft-focused design, always aiming to create cohesive visual identities that resonate with diverse audiences.

Shannon Pallatta

Book Cover Designer, Brand Designer, Graphic Designer, +6

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Hi, I’m Shannon Pallatta, a multidisciplinary designer with a focus on print and digital design and art direction. Since 2020 I’ve balanced multiple projects as a freelance Experience Designer, collaborating with in-house teams and sometimes leading as the sole designer. My clients include National Geographic, Day Eight Publishing, and Topps Digital, and I enjoy translating concepts into clear, engaging visual stories. My background spans publishing, education, and museum/editorial design. I thrive in collaborative editorial processes, production workflows, and craft-focused design, always aiming to create cohesive visual identities that resonate with diverse audiences.…Hi, I’m Shannon Pallatta, a multidisciplinary designer with a focus on print and digital design and art direction. Since 2020 I’ve balanced multiple projects as a freelance Experience Designer, collaborating with in-house teams and sometimes leading as the sole designer. My clients include National Geographic, Day Eight Publishing, and Topps Digital, and I enjoy translating concepts into clear, engaging visual stories. My background spans publishing, education, and museum/editorial design. I thrive in collaborative editorial processes, production workflows, and craft-focused design, always aiming to create cohesive visual identities that resonate with diverse audiences.

Available to hire

Hi, I’m Shannon Pallatta, a multidisciplinary designer with a focus on print and digital design and art direction. Since 2020 I’ve balanced multiple projects as a freelance Experience Designer, collaborating with in-house teams and sometimes leading as the sole designer. My clients include National Geographic, Day Eight Publishing, and Topps Digital, and I enjoy translating concepts into clear, engaging visual stories.

My background spans publishing, education, and museum/editorial design. I thrive in collaborative editorial processes, production workflows, and craft-focused design, always aiming to create cohesive visual identities that resonate with diverse audiences.

Skills

Logo

Brand Identity

Editorial Illustration

Lettering

Photo

Experience Level

Logo

Expert

Brand Identity

Expert

Editorial Illustration

Intermediate

Lettering

Intermediate

Photo

Intermediate

Language

French

Intermediate

Italian

Intermediate

Work Experience

Experience Designer at Freelance

April 1, 2020 - Present

Balancing multiple print and digital design and art direction projects; lead designer on select initiatives; collaborated with in-house teams and managed freelance designers to uphold visual identity guidelines. Clients included National Geographic, Day Eight Publishing, and Topps Digital.

Designer, Kids Books at National Geographic Partners

June 1, 2019 - April 1, 2020

Designed interiors and covers for Kids books; responsible for creative concept development and production edits. Managed freelance designers to uphold visual identity guidelines. Collaborated with editors, photographers, and designers; presented work at weekly creative reviews to marketing and sales.

Teaching Assistant at American University Graphic Design Department

August 1, 2017 - May 1, 2019

Guided students in class critiques, demonstrated software and analog design tools, and answered technical and conceptual questions in the introductory design course.

Visual Identity Intern, Kids Media at National Geographic Partners

June 1, 2018 - August 1, 2018

Created book covers and spreads published in National Geographic Kids magazines; tailored designs to children, parents, and National Geographic team members; contributed creatively to editorial ideation and design process.

Graphic Design Assistant at American University Museum at the Katzen Arts Center

May 1, 2017 - August 1, 2017

Designed materials to promote and support museum exhibits, including print advertisements and invitations, website and email layouts, museum signage, and wall text typesetting; upheld the museum's visual identity.

Graphic Design Intern at Current

May 1, 2017 - August 1, 2017

Crafted a range of design projects, including print and digital advertisements, event logos, and a media kit for Current, a nonprofit news publication for and about public media; tailored designs to communicate to Current's diverse audiences.