Marketing consultant in the trenches 6+ years FMCG & retail experience I turn invisible products into top movers Sharing what actually works—not theory Let’s build something that sells…

Shara marketing consultancy

Marketing consultant in the trenches 6+ years FMCG & retail experience I turn invisible products into top movers Sharing what actually works—not theory Let’s build something that sells…

Available to hire

Marketing consultant in the trenches
6+ years FMCG & retail experience
I turn invisible products into top movers
Sharing what actually works—not theory
Let’s build something that sells

Language

English
Fluent

Work Experience

Marketing and sales at FMCG industry
February 6, 2019 - Present
Marketing consultant in the trenches 6+ years FMCG & retail experience I turn invisible products into top movers Sharing what actually works not theory Let’s build something that sells

Education

marketing management at Midlands State university
April 27, 2023 - April 27, 2026

Qualifications

marketing management
April 27, 2026 - April 27, 2026
Outstanding student,award winning performer

Industry Experience

Retail, Professional Services, Consumer Goods, Healthcare, Agriculture & Mining, Travel & Hospitality, Wholesale & Distribution
    uniE621 Winter Soler geyser campaign
    https://www.twine.net/signin Market Research Identified target audience (homeowners, small businesses, off-grid users) Studied common pain points (ZESA load shedding, high electricity bills, power instability) Analyzed competitor posts and pricing styles Noted what type of content gets engagement (before/after, pricing clarity, testimonials) Service Breakdown Analysis Defined core services offered: Site inspection System design Installation Maintenance support Translated technical work into customer-friendly language Offer Structuring Grouped services into clear packages (basic, mid-range, full system) Positioned pricing as “starting from” instead of fixed confusing figures Ensured value was more visible than cost Content Planning Selected post objective (lead generation, not awareness) Planned structure: Hook (problem statement) Solution (solar systems offered) Benefits (cost savings, reliability) Call to action (WhatsApp/contact) Copywriting Wrote attention-grabbing headline focused on pain point (power cuts / electricity costs) Converted technical solar terms into simple buyer language Added urgency and clarity to push inquiries Visual Direction (if design was involved) Selected layout style (clean, professional, minimal clutter) Highlighted key elements: logo, services, contact details Ensured brand colors and identity consistency Call-to-Action Optimization Added direct response trigger: “Inbox for free site inspection” “WhatsApp for quotation” Made it easy for customer to take action immediately Final Review Checked clarity (can a customer understand in 5 seconds?) Removed unnecessary information Ensured message drives one action only (not multiple confused ones)…
    uniE608 Strategy packages campaign for Shara marketing,,brand awareness
    Stop Posting. Start Converting. Most businesses don’t have a marketing problem — they have a strategy problem. At Shara Marketing Consultancy, we build structured systems that attract, convert, and retain customers consistently — not occasionally. 📈 More leads 🎯 Better positioning 🔑 Predictable growth Your competitors are not lucky — they are strategic. ✨ Get the strategy behind the sales. 📩 DM STRATEGY to get started ️⃣ MarketingStrategy DigitalMarketing BusinessGrowth EntrepreneurMindset https://www.twine.net/signin…