I’m a forward-thinking self-starter and progressive marketer with a hands-on, results-driven approach to marketing strategy, brand development, business growth and marketing delivery, all with a commercial focus. By building successful partnerships and business relationships, I am able to drive growth and change, developing short and long-term strategies that align marketing activities with high-level business goals and objectives. My work style is to deliver a continuous cycle of improvement, ensuring that all aspects of marketing are fully integrated to maximise returns, build brand equity and improve customer engagement consistently over time. I am seeking a self-driven role within a visionary organisation with strong values that is committed to providing a quality proposition and an exceptional customer experience under its brand.

Sharon Su Yin Sim

I’m a forward-thinking self-starter and progressive marketer with a hands-on, results-driven approach to marketing strategy, brand development, business growth and marketing delivery, all with a commercial focus. By building successful partnerships and business relationships, I am able to drive growth and change, developing short and long-term strategies that align marketing activities with high-level business goals and objectives. My work style is to deliver a continuous cycle of improvement, ensuring that all aspects of marketing are fully integrated to maximise returns, build brand equity and improve customer engagement consistently over time. I am seeking a self-driven role within a visionary organisation with strong values that is committed to providing a quality proposition and an exceptional customer experience under its brand.

Available to hire

I’m a forward-thinking self-starter and progressive marketer with a hands-on, results-driven approach to marketing strategy, brand development, business growth and marketing delivery, all with a commercial focus. By building successful partnerships and business relationships, I am able to drive growth and change, developing short and long-term strategies that align marketing activities with high-level business goals and objectives.

My work style is to deliver a continuous cycle of improvement, ensuring that all aspects of marketing are fully integrated to maximise returns, build brand equity and improve customer engagement consistently over time. I am seeking a self-driven role within a visionary organisation with strong values that is committed to providing a quality proposition and an exceptional customer experience under its brand.

See more

Work Experience

Amazon Marketplace Manager at PB Wholesale
December 1, 2020 - Present
Brand Registry, Storefront Creation, A+ Content, Listing Optimisation, Campaigns & Promotions, and Build International Listings; managing online sales activities for the UK’s largest Sports Supplements Wholesaler to grow visibility, conversions and brand perception.
Marketing Director at Amazoom Solutions (Remote)
October 1, 2022 - Present
Partnering with UK-trademarked brands to develop and deliver Amazon-specific brand strategies & campaigns; managing Transparency Protection, FBA, Trademarking, GS1 barcode management, Compliance & Promotions to deliver optimised and compliant listings across UK/EU platforms.
Freelance Marketing Consultant
September 1, 2017 - September 1, 2022
Delivered 6-month engagements including acquiring NuVu Life with clinical-trial-led positioning, website and Google Ads audit/strategy; led strategic partnerships for Nene Park Trust; supported Vivacity Culture and Leisure growth initiatives and a protein/e-commerce project delivering £1m+ turnover.
Marketing Director at Our Space International
February 1, 2017 - September 30, 2017
Member acquisition and retention for an international workspace start-up; coordinated with creative and digital agencies to deliver location-specific marketing, including website, social, print and digital collateral; built marketing infrastructures across markets.
Marketing Manager at Hegarty LLP Solicitors
June 1, 2016 - February 28, 2017
Developed and delivered growth-focused marketing strategy; created brand guidelines, KPIs and customer service standards; supported Oakham office launch and Rutland market development; managed marketing across eight departments and three offices with external agencies.
Marketing Manager at Vivacity Culture and Leisure
January 1, 2012 - June 30, 2016
Award-winning campaigns (Best Creative Campaign; Communicator of the Year); 18-month plan for Hampton Leisure Centre launch; brand development and launches across multiple offerings; managed on/offline marketing, PR and comms across four revenue streams.
B2B Digital Marketing Manager at Bauer Media
March 1, 2008 - December 31, 2011
Managed three B2B automotive websites; delivered bespoke ad campaigns and sponsorship with Mercedes-Benz, Toyota/Lexus, BMW and Shell; led on/offline marketing, PR and communications across Vivacity brands.
Marketing Manager at Silversea Cruises
January 1, 2012 - June 1, 2012
Produced onboard marketing materials for Europe, North & South US; collaborated with translators to produce materials in six languages; designed collateral for casino, spa, onboard stores and excursions to drive revenues.
Digital Key Account Manager at Story Worldwide Agency
June 1, 2007 - February 28, 2008
Managed accounts for Lulu Guinness, Andaz Hotel, Yo! Sushi, Sunglasses Hut and Johnson & Johnson; managed website content, digital advertising and e-marketing; delivered print collateral and signage for clients.
Marketing Manager at Royal Mail Group
September 1, 1995 - July 31, 2003
Product Owner of Code of Practice project with budget over £500k; collaborated with Rufus Leonard and Interbrand to deliver customer service SLAs and the first DDA-compliant product in the Public Sector.

Education

CIM Diploma in Professional Marketing (Degree Level 6) at Cambridge Marketing College
January 11, 2030 - January 20, 2026
BSc Foundation Degree in Multimedia and Digital Communications (Distinction) at University of Westminster, London
July 1, 2004 - June 1, 2007
BA (Hons) Design Management (2.1) at De Montfort University, Leicester
January 11, 2030 - January 20, 2026

Qualifications

CIM Diploma in Professional Marketing (Degree Level 6)
January 11, 2030 - January 20, 2026

Industry Experience

Retail, Healthcare, Professional Services, Media & Entertainment, Travel & Hospitality