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I'm a Creative and data-driven Marketing Manager with 6+ years of experience leading multi-channel campaigns across digital, influencer, PR, and retail. I translate analytics into actionable strategies, build influencer partnerships, and deliver campaigns that boost brand awareness, engagement, and sales. I thrive in fast-paced teams and love turning insights into creative assets that resonate with audiences. I enjoy turning ideas into results—executing end-to-end campaigns from content creation to analytics dashboards, and designing memorable brand experiences that drive measurable business impact.…I'm a Creative and data-driven Marketing Manager with 6+ years of experience leading multi-channel campaigns across digital, influencer, PR, and retail. I translate analytics into actionable strategies, build influencer partnerships, and deliver campaigns that boost brand awareness, engagement, and sales. I thrive in fast-paced teams and love turning insights into creative assets that resonate with audiences. I enjoy turning ideas into results—executing end-to-end campaigns from content creation to analytics dashboards, and designing memorable brand experiences that drive measurable business impact.

Dilki Sheka

Graphic Designer, Content Creator, Brand Designer, +3

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I'm a Creative and data-driven Marketing Manager with 6+ years of experience leading multi-channel campaigns across digital, influencer, PR, and retail. I translate analytics into actionable strategies, build influencer partnerships, and deliver campaigns that boost brand awareness, engagement, and sales. I thrive in fast-paced teams and love turning insights into creative assets that resonate with audiences. I enjoy turning ideas into results—executing end-to-end campaigns from content creation to analytics dashboards, and designing memorable brand experiences that drive measurable business impact.…I'm a Creative and data-driven Marketing Manager with 6+ years of experience leading multi-channel campaigns across digital, influencer, PR, and retail. I translate analytics into actionable strategies, build influencer partnerships, and deliver campaigns that boost brand awareness, engagement, and sales. I thrive in fast-paced teams and love turning insights into creative assets that resonate with audiences. I enjoy turning ideas into results—executing end-to-end campaigns from content creation to analytics dashboards, and designing memorable brand experiences that drive measurable business impact.

Available to hire

I’m a Creative and data-driven Marketing Manager with 6+ years of experience leading multi-channel campaigns across digital, influencer, PR, and retail. I translate analytics into actionable strategies, build influencer partnerships, and deliver campaigns that boost brand awareness, engagement, and sales. I thrive in fast-paced teams and love turning insights into creative assets that resonate with audiences.

I enjoy turning ideas into results—executing end-to-end campaigns from content creation to analytics dashboards, and designing memorable brand experiences that drive measurable business impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Senior Marketing Manager at J Baker Media

June 1, 2025 - October 21, 2025

Led multi-channel marketing campaigns (digital, influencer, PR, and retail) that increased brand awareness by 65% and supported a 40% YoY sales growth. Managed social accounts on Instagram, TikTok, and LinkedIn, growing engaged communities by 120% and boosting average engagement to 8%. Built omni-channel customer journeys using CRM and marketing automation to lift loyalty scores by 40% and boost repeat product uptake by 25%. Planned and executed 150+ campaigns across social, email, SMS, and direct mail, elevating engagement by 28% YoY. Used GA4 dashboards to monitor KPIs (CTR, ROAS, CPC) and optimize performance, driving a 20% increase in conversions.

Marketing Content and Campaign Manager at Husky Technologies

September 1, 2023 - October 21, 2025

Defined annual marketing plans for SaaS and eCommerce lines, achieving 60% revenue growth and a 500% increase in leads. Led a global energy-saving email campaign (9 languages) achieving 20% consultations and 60% email read-through; managed end-to-end across email, LinkedIn ads, and social content. Managed a $500K annual digital marketing budget, allocating 50% to Google Ads, 30% to LinkedIn, and 20% to Facebook. Directed PlasticoBrasil trade show campaigns, resulting in 1M new Latin American sales contracts. Created a broad range of content (videos, blogs, landing pages, webinars, social assets) to enhance brand presence.

Marketing Manager at Ontario Green Savings

February 1, 2022 - October 21, 2025

Led a team of 10 in marketing and sales; managed agency relationships and served as primary liaison between company and external stakeholders to ensure campaign execution. Collaborated with regional marketing managers to align campaign strategy, achieving 100% of performance targets. Created Wix landing pages increasing MQLs by 40% through improved design and UX. Edited and reviewed marketing materials for quality and brand consistency.

Marketing Team Lead at TNI The Network, Inc

October 1, 2020 - October 21, 2025

Enhanced team efficiency by training 5 members in negotiation tactics, reducing CPA by 30% and improving workflows by 15%. Directed digital and field marketing campaigns, increasing sales pipeline by 80% and surpassing weekly client targets by 500 through content initiatives. Organized cross-geography field marketing events to generate pipeline growth. Designed social media content for product launches using InDesign and Photoshop.

Brand Development Executive - MTV at Capital Maharaja Group

October 1, 2017 - October 21, 2025

Developed a go-to-market strategy for a new TV channel, coordinating traditional and digital media campaigns for 10+ show premieres and driving the channel to become a top choice through events, teasers, ads, radio trailers, social, digital, LED displays and hoardings. Built automated email flows via Mailchimp, lifting MQL-to-SQL conversion by 20%. Led field marketing events with 100,000+ attendees. Collaborated with business marketing and external agencies to create digital content, contributing to higher click-through rates and engagement. Analyzed Nielsen data to measure campaign effectiveness and prepared stakeholder reports.