I am a program management and learning professional passionate about turning complex products and AI-driven workflows into clear, scalable learning resources. I design training programs, sales enablement content, and digital workflows that drive adoption and measurable performance gains. I enjoy collaborating across teams to translate product messaging into actionable content and engaging learning experiences.

Shelbie Morgan

I am a program management and learning professional passionate about turning complex products and AI-driven workflows into clear, scalable learning resources. I design training programs, sales enablement content, and digital workflows that drive adoption and measurable performance gains. I enjoy collaborating across teams to translate product messaging into actionable content and engaging learning experiences.

Available to hire

I am a program management and learning professional passionate about turning complex products and AI-driven workflows into clear, scalable learning resources. I design training programs, sales enablement content, and digital workflows that drive adoption and measurable performance gains. I enjoy collaborating across teams to translate product messaging into actionable content and engaging learning experiences.

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Language

English
Fluent

Work Experience

Learning & Digital Strategy Consultant at Self-Employed / Freelance
March 1, 2025 - Present
Partner with startups and growing organizations to design learning programs, digital workflows, and scalable training resources.
Program Specialist II, Technology Programs (Contract) at PayPal
June 1, 2025 - December 1, 2025
Coordinated training programs to improve system usage across internal teams; created onboarding materials and communications for new tools and workflows; managed LMS reporting and built dashboards tracking engagement, completion, and performance metrics; collaborated with cross-functional teams to rollout new systems and processes.
Learning & Enablement Partner at TikTok (Agency Education)
July 1, 2022 - August 1, 2024
Led partner-facing enablement initiatives to improve product adoption and sales performance across agency partners; designed GTM-focused enablement programs and training modules; created sales enablement content and trained 2,000+ stakeholders; built dashboards to measure impact; partnered with sales, marketing, and product teams to translate product messaging into actionable learning content.
Founder & Host at Hustle Budget & Glow Podcast
May 1, 2022 - Present
Produce podcast content and manage structured content workflows; develop and implement content strategy for digital storytelling; manage end-to-end production (scripting, recording, editing, publishing); leverage AI-assisted tools to streamline content creation and distribution; create educational and actionable content that simplifies complex topics for diverse audiences.
Website Project Manager (Contract) at Huntsman Corporation
September 1, 2021 - December 1, 2021
Coordinate digital content production between internal teams and agencies; managed project timelines supporting website launches and marketing initiatives; reviewed and optimized digital content for clarity, usability, and brand alignment.
Digital Marketing Web Specialist (Contract) at Memorial Hermann
June 1, 2021 - August 1, 2021
Developed updated and optimized website content using Sitecore CMS to ensure clarity and consistency; conducted A/B testing and analyzed content performance to inform updates; collaborated with cross-functional teams to maintain organized, accessible content across digital channels.
Digital Marketing Teaching Assistant at Rice University Digital via 2U
July 1, 2020 - July 1, 2021
Assisted in delivering online curricula, guiding students through SEO, analytics, and digital tools; managed course resources and interactive exercises and learning materials for clarity and accessibility; led breakout sessions and provided feedback on student projects to improve outcomes.
Digital Transformation & Social Media Analyst at Direct Energy
June 1, 2018 - September 1, 2019
Managed multi-brand content workflows and optimized digital assets across residential energy and home services sectors; conducted performance analysis on digital campaigns to identify areas for process improvement; coordinated cross-functional teams to ensure timely delivery of content and project goals.
Professional Business Advisor at San Jacinto College SB DC
June 1, 2016 - September 1, 2017
Designed and facilitated workshops focused on process optimization, operational strategy, and knowledge sharing; provided structured guidance to founders for improving content organization and business workflows; supported clients in implementing practical solutions to enhance clarity, efficiency, and execution.

Education

Executive Master of Business Administration at Texas Woman's University
August 1, 2015 - May 1, 2017
Bachelor of Arts in Public Relations (Minor in Marketing) at University of Houston
August 1, 2010 - May 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Education, Professional Services, Media & Entertainment, Software & Internet, Other