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I’m a Graphic Designer who lives for good typography, clean composition, and design that actually communicates. I’ve worked across print, editorial, and digital formats — everything from brochures and posters to campaign assets and multi-page layouts. My goal is always the same: turn ideas into visuals that feel intentional, polished, and a little bit delightful. I adapt quickly, collaborate easily, and keep the process clear and fun. If you want fresh ideas with reliable execution, I’d love to work together.…I’m a Graphic Designer who lives for good typography, clean composition, and design that actually communicates. I’ve worked across print, editorial, and digital formats — everything from brochures and posters to campaign assets and multi-page layouts. My goal is always the same: turn ideas into visuals that feel intentional, polished, and a little bit delightful. I adapt quickly, collaborate easily, and keep the process clear and fun. If you want fresh ideas with reliable execution, I’d love to work together.

Shelen Virani

Graphic Designer, Designer, Brand Designer, +3

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I’m a Graphic Designer who lives for good typography, clean composition, and design that actually communicates. I’ve worked across print, editorial, and digital formats — everything from brochures and posters to campaign assets and multi-page layouts. My goal is always the same: turn ideas into visuals that feel intentional, polished, and a little bit delightful. I adapt quickly, collaborate easily, and keep the process clear and fun. If you want fresh ideas with reliable execution, I’d love to work together.…I’m a Graphic Designer who lives for good typography, clean composition, and design that actually communicates. I’ve worked across print, editorial, and digital formats — everything from brochures and posters to campaign assets and multi-page layouts. My goal is always the same: turn ideas into visuals that feel intentional, polished, and a little bit delightful. I adapt quickly, collaborate easily, and keep the process clear and fun. If you want fresh ideas with reliable execution, I’d love to work together.

Available to hire

I’m a Graphic Designer who lives for good typography, clean composition, and design that actually communicates. I’ve worked across print, editorial, and digital formats — everything from brochures and posters to campaign assets and multi-page layouts. My goal is always the same: turn ideas into visuals that feel intentional, polished, and a little bit delightful. I adapt quickly, collaborate easily, and keep the process clear and fun. If you want fresh ideas with reliable execution, I’d love to work together.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Visual Designer at Independent Contributor (Client: Adobe)

June 9, 2025 - November 16, 2025

• Design scalable templates for India & US pipelines, applying existing brand guardrails while exploring fresh layouts, type pairings, and visual micro-systems that creators can adapt. • Integrating AI tools (ChatGPT and generative workflows) into ideation and asset development to shorten cycles and raise quality. • Driving accessibility and variety so the library truly empowers users to create.

Creative Strategist at Adobe

June 1, 2025 - June 1, 2025

Authored Seasonal & B2B Playbooks for India, that connected research, cultural insight, and business goals into frameworks for scalable design. Defined creative direction for Gen Z & Gen Alpha campaigns, standardizing tone and visual language across youth-focused content. Developed core AI prompt datasets and frameworks for text-to-template tooling, improving fidelity and reducing production time. Drove cross-functional alignment with product, marketing, and agencies to maintain consistent and authentic brand expression.

Visual Content Designer at Adobe

February 1, 2024 - February 1, 2024

Delivered 6,000+ culturally tailored templates for the Adobe Express India launch, ensuring resonance and brand cohesion while speaking directly to local aesthetics and use cases. Partnered with marketing, SEO, and agencies to balance creative quality with performance goals. Maintained quality through review pipelines and guidelines across India, Germany, and France, focusing on clarity, craft, and brand alignment.

Graphic Design TA at Otis College of Art & Design

December 1, 2022 - December 1, 2022

Mentored over 20+ students in Typography, Printmaking, Illustration, and Publication Design, fostering creative growth and enhance students’ work. Facilitated workshops to reinforce design fundamentals and concept development.

Graphic Design Volunteer at AIGA LA and Sprouts of Promise

January 1, 2022 - November 30, 2022

Volunteer graphic design work like designing social media posts and reimagining the logo for the farmer's market.

Graphic Designer at Freelance and Ventures Advertising Ltd.

January 1, 2021 - January 1, 2021

Freelance graphic design work for advertising projects.

Graphic Artist at Design Work Group

December 29, 2018 - December 29, 2018

Graphic design assignments.

Graphic Designer at Ventures Advertising Ltd.

November 1, 2019 - February 7, 2020

• Designed a social media campaign that increased public awareness and engagement, contributing to Surat’s ranking as the 2nd cleanest city in India.