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I'm Sherley Soraya Wijaya, a Digital Product Designer who loves turning complex financial tasks into intuitive, accessible experiences. I specialize in UX, UI, research, and data-driven design, partnering with engineers and product teams to ship solutions that deliver real business impact. I earned a Master of Professional Studies in Digital Product Design from Parsons, along with certificates from Cornell and Harvard. I’m passionate about accessibility, mentorship, and empowering teams to build delightful products for clients and advisors alike.…I'm Sherley Soraya Wijaya, a Digital Product Designer who loves turning complex financial tasks into intuitive, accessible experiences. I specialize in UX, UI, research, and data-driven design, partnering with engineers and product teams to ship solutions that deliver real business impact. I earned a Master of Professional Studies in Digital Product Design from Parsons, along with certificates from Cornell and Harvard. I’m passionate about accessibility, mentorship, and empowering teams to build delightful products for clients and advisors alike.

Sherley Soraya Wijaya

Product Designer, UX Designer, UI Designer, +2

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I'm Sherley Soraya Wijaya, a Digital Product Designer who loves turning complex financial tasks into intuitive, accessible experiences. I specialize in UX, UI, research, and data-driven design, partnering with engineers and product teams to ship solutions that deliver real business impact. I earned a Master of Professional Studies in Digital Product Design from Parsons, along with certificates from Cornell and Harvard. I’m passionate about accessibility, mentorship, and empowering teams to build delightful products for clients and advisors alike.…I'm Sherley Soraya Wijaya, a Digital Product Designer who loves turning complex financial tasks into intuitive, accessible experiences. I specialize in UX, UI, research, and data-driven design, partnering with engineers and product teams to ship solutions that deliver real business impact. I earned a Master of Professional Studies in Digital Product Design from Parsons, along with certificates from Cornell and Harvard. I’m passionate about accessibility, mentorship, and empowering teams to build delightful products for clients and advisors alike.

Available to hire

I’m Sherley Soraya Wijaya, a Digital Product Designer who loves turning complex financial tasks into intuitive, accessible experiences. I specialize in UX, UI, research, and data-driven design, partnering with engineers and product teams to ship solutions that deliver real business impact.

I earned a Master of Professional Studies in Digital Product Design from Parsons, along with certificates from Cornell and Harvard. I’m passionate about accessibility, mentorship, and empowering teams to build delightful products for clients and advisors alike.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior UX Designer at JP Morgan Private Bank

January 1, 2022 - October 1, 2025

Led cross-functional UX team to deliver an AI- and OCR-powered upload feature for asset transfer apps used by 3,000+ advisors and staff. Reduced transfer form pre-population time by 50–80%, improved task efficiency, and lowered data-entry errors. Designed the UX for a FINRA-compliant KYC/AML and client-eligibility platform used by 1,360+ internal users and over 5,100 high-net-worth clients, strengthening audit trails and reducing compliance risk by 90%. Also led UX for an internal private client onboarding app, streamlining workflows and achieving 95% positive user feedback; reduced support tickets by 25% and accelerated onboarding for 4,000+ advisors.

UI/UX Designer at UBS Wealth Management

June 1, 2020 - January 1, 2022

Designed and managed a library of over 40 reusable UI components and assets to standardize workflows across teams, using feedback from usability tests to improve usability and effectiveness. This initiative streamlined design and development processes, cut implementation time by 25%, and significantly increased consistency and quality across the internal platform. Extensive experience designing and implementing dynamic, user-friendly interfaces for data-intensive applications, utilizing AG Grid to create complex data visualizations and interactive charts that enhance user engagement and data analysis.