I’m a senior producer and project management lead with over 15 years of experience across film, TV, branded content, campaigns and live events. I help creative ideas move smoothly from concept to delivery, whether that means leading multidisciplinary teams, managing timelines and budgets, or handling complex, fast-moving productions. I’ve worked across agency, production house and client-side environments, supporting regional and multi-market projects throughout Southeast Asia and beyond. From award-winning campaigns and large-scale competitions to global product launches and corporate events, I’m calm, collaborative and solutions-driven, with a strong focus on quality, clarity and delivery.

Sherilyn Lee Ling

I’m a senior producer and project management lead with over 15 years of experience across film, TV, branded content, campaigns and live events. I help creative ideas move smoothly from concept to delivery, whether that means leading multidisciplinary teams, managing timelines and budgets, or handling complex, fast-moving productions. I’ve worked across agency, production house and client-side environments, supporting regional and multi-market projects throughout Southeast Asia and beyond. From award-winning campaigns and large-scale competitions to global product launches and corporate events, I’m calm, collaborative and solutions-driven, with a strong focus on quality, clarity and delivery.

Available to hire

I’m a senior producer and project management lead with over 15 years of experience across film, TV, branded content, campaigns and live events. I help creative ideas move smoothly from concept to delivery, whether that means leading multidisciplinary teams, managing timelines and budgets, or handling complex, fast-moving productions.

I’ve worked across agency, production house and client-side environments, supporting regional and multi-market projects throughout Southeast Asia and beyond. From award-winning campaigns and large-scale competitions to global product launches and corporate events, I’m calm, collaborative and solutions-driven, with a strong focus on quality, clarity and delivery.

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Language

English
Fluent
Chinese
Advanced

Work Experience

Project Manager at Hogarth Worldwide
July 1, 2025 - December 31, 2025
Part of the Channel Team managing a high-profile global technology account, supporting major new product launches. Coordinated across localisation, studio, client-side producers, Creative Directors, and Editors to ensure timely approvals and delivery of multi-market assets. Oversaw the production and release of thousands of deliverables — including print, digital banners, social carousels, EDMs, websites, and product imagery — ensuring consistency and brand integrity. Managed asset distribution systems to guarantee global partners accessed the correct, localised files efficiently.
Executive Producer, Project Management Lead at Superminted
February 1, 2022 - April 30, 2025
Spearheaded workflow optimisation across the agency, cutting project delivery time and increasing internal alignment. Increased project workflow efficiency by 20% within the project management team through strategic improvements. Developed a unified rate card structure that improved project estimation accuracy and supported business development efforts. Oversaw full pipeline from brief to delivery across branding, video, and design outputs. Managed campaigns for clients such as Disney, MTV Asia, Marriott, Rolls-Royce APAC, Far East Organization, and SMU. Collaborated with business development to plan team capacity and scope new opportunities. Mentored and led a team of project managers, fostering a proactive, accountable culture. Wahl – Legend of Barbers Campaign (Multi-stage, Multi-country): Directed a three-phase barber competition campaign across 8 Southeast Asian markets, managing concept creation, multi-format deliverables and localisation into 5 languages. iFlytek Corporate Eve
Production Manager at Nikami Studio / Chuan Pictures
November 1, 2021 - December 31, 2021
Production Manager: Managed call sheets, schedules, and on-ground logistics for commercial shoots. Coordinated crew, equipment rentals, and insurance for seamless production. Handled client communication and ensured smooth project execution. Key projects: Dell Spark 2021, NCPC Scam Alert Ads.
Production Manager at The Moving Visuals Co.
January 1, 2021 - October 31, 2021
Managed full production workflows including pre- to post-production scheduling. Coordinated local and overseas shoots, talent sourcing, and client relationships. Oversaw team scheduling, post timelines and administrative processes. Key projects: 60 Minutes (Nine Network), Art.See.Asia (DW), Making Room (CNA), Cuti Sini (Suria).
Production Manager / Casting Coordinator at Hologrix Pte Ltd
May 1, 2019 - December 31, 2020
Managed logistics and scheduling for holographic live events and 3D post workflows. Handled casting and coordinated rehearsals for pre-recorded footage. Delivered content within tight deadlines across multi-layered shoots. Key projects: HTX Launch Event 2019, Louis XIII Cognac Event Coverage.
Production Manager at Nikami Studio
September 1, 2019 - December 31, 2020
Planned and executed logistics for virtual and overseas events during the pandemic. Managed pre-recorded content including interviews, speeches, and event openings. Supported live and virtual content delivery with timely coordination. Key projects: Aruba Atmosphere 2019 (Sydney), Dell Spark 2020.
Travel Manager at Random Entertainment Asia
June 1, 2019 - July 31, 2019
Arranged travel and accommodation logistics for regional filming crew and participants. Coordinated visa, passport and permit requirements across Asia and Australia. Project: Asia’s Got Talent Season 3.
Production Coordinator at Chuan Pictures
March 1, 2018 - May 31, 2018
Booked locations and managed fittings, props and on-set logistics. Coordinated with talent and crew during pre-production and shoot phases. Key projects: Getai Challenge 2018 MV, Liu Lingling’s MV, MINDS Film Festival 2018.
Producer at IDP Media
December 3, 2010 - October 20, 2017
Led large-scale video and event productions from planning to post-production. Produced short documentaries and corporate videos in collaboration with Royston Tan. Managed overseas shoots, budgets, location permits, and production crews. Corporate projects: McDonald's Beef Demo Video & Branding Video, L Capital's testimonial videos – Charles & Keith. Event projects: Adidas Sport Style, Asian Food Channel’s Food Heroes, Audi Fashion Festival, Penfold Masterclass, Singapore Karting Championship. Overseas Event Projects: Aruba Atmosphere 2017, HP Boot Camp, Martin Yan's Taste of Asia Promo. Other key projects: A Moment Of Unity (1st anniversary of the passing Prime Minister, Lee Kuan Yew by NMS), Bosch Cook-off, Homecoming (Short film on Ubin by He Shuming), Old Friends by Royston Tan, SG Heart Map’s 50 First Kisses.

Education

Bachelor of Fine Arts (Film and Television) at Queensland University of Technology
July 1, 2007 - December 1, 2009
Diploma in Multimedia Technology at Singapore Polytechnic, School of Info-Comm Technology
July 1, 2004 - May 1, 2007

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality