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I'm Sherlyn Chang, a creative and strategic designer with 6 years of experience in branding, packaging, marketing, and communication design across the FMCG, beauty and wellness, healthcare, retail, corporate, real estate, and interior industries. I thrive on turning complex ideas into visually compelling solutions that support business goals and storytelling. I’m proficient in AI-powered tools and stay ahead of industry trends to deliver innovative design solutions. Beyond aesthetics, I focus on conceptual thinking, problem-solving, and crafting purposeful work that resonates with diverse audiences. I’m collaborative, detail-oriented, and committed to maintaining brand integrity while accelerating turnaround times for multi-channel campaigns. LinkedIn: _Website not available. Sign in: https://www.twine.net/signup_ Website: _Website not available. Sign in: https://www.twine.net/signup_…I'm Sherlyn Chang, a creative and strategic designer with 6 years of experience in branding, packaging, marketing, and communication design across the FMCG, beauty and wellness, healthcare, retail, corporate, real estate, and interior industries. I thrive on turning complex ideas into visually compelling solutions that support business goals and storytelling. I’m proficient in AI-powered tools and stay ahead of industry trends to deliver innovative design solutions. Beyond aesthetics, I focus on conceptual thinking, problem-solving, and crafting purposeful work that resonates with diverse audiences. I’m collaborative, detail-oriented, and committed to maintaining brand integrity while accelerating turnaround times for multi-channel campaigns. LinkedIn: _Website not available. Sign in: https://www.twine.net/signup_ Website: _Website not available. Sign in: https://www.twine.net/signup_

Sherlyn Chang

Graphic Designer, Packaging Designer, Art Director, +2

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I'm Sherlyn Chang, a creative and strategic designer with 6 years of experience in branding, packaging, marketing, and communication design across the FMCG, beauty and wellness, healthcare, retail, corporate, real estate, and interior industries. I thrive on turning complex ideas into visually compelling solutions that support business goals and storytelling. I’m proficient in AI-powered tools and stay ahead of industry trends to deliver innovative design solutions. Beyond aesthetics, I focus on conceptual thinking, problem-solving, and crafting purposeful work that resonates with diverse audiences. I’m collaborative, detail-oriented, and committed to maintaining brand integrity while accelerating turnaround times for multi-channel campaigns. LinkedIn: _Website not available. Sign in: https://www.twine.net/signup_ Website: _Website not available. Sign in: https://www.twine.net/signup_…I'm Sherlyn Chang, a creative and strategic designer with 6 years of experience in branding, packaging, marketing, and communication design across the FMCG, beauty and wellness, healthcare, retail, corporate, real estate, and interior industries. I thrive on turning complex ideas into visually compelling solutions that support business goals and storytelling. I’m proficient in AI-powered tools and stay ahead of industry trends to deliver innovative design solutions. Beyond aesthetics, I focus on conceptual thinking, problem-solving, and crafting purposeful work that resonates with diverse audiences. I’m collaborative, detail-oriented, and committed to maintaining brand integrity while accelerating turnaround times for multi-channel campaigns. LinkedIn: _Website not available. Sign in: https://www.twine.net/signup_ Website: _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I’m Sherlyn Chang, a creative and strategic designer with 6 years of experience in branding, packaging, marketing, and communication design across the FMCG, beauty and wellness, healthcare, retail, corporate, real estate, and interior industries. I thrive on turning complex ideas into visually compelling solutions that support business goals and storytelling. I’m proficient in AI-powered tools and stay ahead of industry trends to deliver innovative design solutions.

Beyond aesthetics, I focus on conceptual thinking, problem-solving, and crafting purposeful work that resonates with diverse audiences. I’m collaborative, detail-oriented, and committed to maintaining brand integrity while accelerating turnaround times for multi-channel campaigns.

LinkedIn: Website not available. Sign in: https://www.twine.net/signup
Website: Website not available. Sign in: https://www.twine.net/signup

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Graphic Designer at Levande

May 1, 2025 - Present

Freelance contract producing visual materials for print and digital use, from brochures and site plans to executive presentations and reports. Translated business and marketing content into visually engaging formats with clear layout and typographic hierarchy. Created custom icons, diagrams, and infographics to simplify complex information. Maintained visual consistency by adhering to brand guidelines and cohesive storytelling across materials.

Mid-Weight Designer at Eucalyptus

May 1, 2023 - May 1, 2025

Worked across Juniper, Software, Pilot, and Kin brands, developing packaging for prescription, OTC, food, supplements, and skincare. Designed product experiences aligned with brand strategy and launch goals. Led creation of POS displays, brand decks, and campaign materials; produced social media, e-commerce, and digital content. Directed product photography, photo retouching, motion graphics, and basic video content; designed corporate and team presentations using Canva and Google Slides. Leveraged AI tools to generate mock-ups and templates to accelerate turnaround times.

Graphic Designer at Access Corporate Group

December 1, 2019 - October 1, 2021

Worked in a brand management company, handling beauty, wellness, and premium lifestyle brands (e.g., Napoleon Perdis, Bean Body, Eimele, Minenssey, Robert Oatley, BEE+, NATUREDAY). Executed design work from concept through to completion across packaging and marketing assets; produced product and packaging mock-ups and packaging dielines; coordinated printing and sampling. Designed print materials and digital assets for websites and social media; art-directed product photography and post-production; implemented an organized file management system for efficient collaboration.

Graphic Designer at Vie Studio

November 1, 2021 - February 28, 2023

Led branding and interior design concepts for retail and hospitality; developed brand identities from brief to execution including packaging and marketing materials. Liaised with clients to ensure aligned creative outcomes, directed product photoshoots, and produced digital and social assets. Created motion graphics, signage, decals, and large-scale interior graphics; mentored junior designers and interns.