Digital Marketing | Social Media Management | Content Creation | Marketing Strategy

Varnika Tomar

Digital Marketing | Social Media Management | Content Creation | Marketing Strategy

Available to hire

Digital Marketing | Social Media Management | Content Creation | Marketing Strategy

Language

English
Fluent
Spanish; Castilian
Advanced

Work Experience

Marketing Intern at The Feeting Room
September 1, 2025 - Present
Supported digital campaigns and social media management for small business clients across multiple platforms. Created and scheduled content via LinkedIn, Instagram, and newsletters using Canva and scheduling tools. Collaborated with designers to produce on-brand visuals and campaign templates aligned with brand identity. Maintained and segmented CRM databases to improve email targeting and engagement efficiency. Assisted in content performance analysis and reporting to guide strategy optimisation.
Social Media Marketing Consultant at Lazord Fellowship
July 1, 2025 - Present
Developed and executed a social media content plan across LinkedIn, Instagram, and Facebook to strengthen visibility and engagement. Created thought leadership posts and storytelling content showcasing fellowship impact and civic engagement. Designed a content calendar to maintain consistent messaging and coordinated content scheduling using Meta Business Suite. Monitored performance metrics and delivered actionable insights to enhance audience interaction and storytelling impact.
English Language Assistant at Xunta de Galicia
January 1, 2024 - October 22, 2025
Developed creative and inclusive educational content for diverse audiences. Enhanced cross-cultural communication and storytelling skills through daily collaboration with local communities.
Corporate Communications & Public Relations Assistant at Gail Gas Limited
January 1, 2021 - October 22, 2025
Managed corporate social media channels (Facebook, Twitter), increasing engagement by 15–20% through creative storytelling and public campaigns. Produced and distributed a weekly digital newsletter for 500+ employees, improving internal engagement by 20%. Supported press relations and content creation, securing positive media coverage and strengthening brand reputation. Organised and promoted corporate events and branding activities, maintaining consistent messaging across digital and print media. Drafted and proofread corporate communications, newsletters, and promotional materials to ensure clarity and consistency.
Communications & PR Assistant at Gail Gas Limited
January 1, 2021 - January 1, 2021
Contributed to visual content creation using Canva and coordinated with the marketing team.
Bilingual Content & Communications Assistant at Xunta de Galicia
September 1, 2024 - September 1, 2024
Created blog articles and social media content to improve brand communication. Supported campaign planning and content calendar development to increase engagement.
Digital Marketing Intern at The Feet ing Room
November 1, 2025 - November 1, 2025
Developed corporate communication materials and internal content. Created social media posts and supported event communication. Strengthened audience engagement through consistent messaging.
Social Media Marketing Intern at Lazord Foundation
July 1, 2025 - November 15, 2025
Created bilingual educational content for English and Spanish communication. Designed presentations and interactive materials to increase student engagement. Ensured cultural relevance and clarity across all communication outputs.

Education

Master’s in Marketing at Catolica Porto Business School
January 11, 2030 - June 1, 2025
Bachelor’s in Mass Communication at Mewar University
January 1, 2014 - January 1, 2017
Bachelor's degree in Mass Communication & Journalism at The Asian School of Media Studies
January 1, 2014 - January 1, 2017
Master's degree in Marketing at Universidade Católica Portuguesa
January 1, 2024 - January 1, 2026

Qualifications

Google Digital Marketing
January 11, 2030 - November 15, 2025
Google Analytics
January 11, 2030 - November 15, 2025
HubSpot Social Media Marketing
January 11, 2030 - November 15, 2025

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services, Software & Internet