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I'm a multidisciplinary digital marketer with strong experience in growth strategy, performance marketing, and brand strategy across industries such as ed-tech, hospitality, healthcare, and professional services. I have a passion for optimizing marketing funnels and channels, launching new products, and driving revenue growth through innovative digital channels. With a solid background in CRM marketing, content marketing, and marketing operations, I thrive on collaborating with teams and shaping strategic decisions to achieve business objectives. I'm always eager to explore new growth opportunities and lead projects that push boundaries.…I'm a multidisciplinary digital marketer with strong experience in growth strategy, performance marketing, and brand strategy across industries such as ed-tech, hospitality, healthcare, and professional services. I have a passion for optimizing marketing funnels and channels, launching new products, and driving revenue growth through innovative digital channels. With a solid background in CRM marketing, content marketing, and marketing operations, I thrive on collaborating with teams and shaping strategic decisions to achieve business objectives. I'm always eager to explore new growth opportunities and lead projects that push boundaries.

Parinav Shetty

Digital Marketer, Performance Marketer, Marketing Strategist, +4

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I'm a multidisciplinary digital marketer with strong experience in growth strategy, performance marketing, and brand strategy across industries such as ed-tech, hospitality, healthcare, and professional services. I have a passion for optimizing marketing funnels and channels, launching new products, and driving revenue growth through innovative digital channels. With a solid background in CRM marketing, content marketing, and marketing operations, I thrive on collaborating with teams and shaping strategic decisions to achieve business objectives. I'm always eager to explore new growth opportunities and lead projects that push boundaries.…I'm a multidisciplinary digital marketer with strong experience in growth strategy, performance marketing, and brand strategy across industries such as ed-tech, hospitality, healthcare, and professional services. I have a passion for optimizing marketing funnels and channels, launching new products, and driving revenue growth through innovative digital channels. With a solid background in CRM marketing, content marketing, and marketing operations, I thrive on collaborating with teams and shaping strategic decisions to achieve business objectives. I'm always eager to explore new growth opportunities and lead projects that push boundaries.

Available to hire

I’m a multidisciplinary digital marketer with strong experience in growth strategy, performance marketing, and brand strategy across industries such as ed-tech, hospitality, healthcare, and professional services. I have a passion for optimizing marketing funnels and channels, launching new products, and driving revenue growth through innovative digital channels.

With a solid background in CRM marketing, content marketing, and marketing operations, I thrive on collaborating with teams and shaping strategic decisions to achieve business objectives. I’m always eager to explore new growth opportunities and lead projects that push boundaries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Assistant Manager, E-Commerce Marketing at Xiaomi (Mi.com)

February 1, 2024 - May 31, 2025

Spearheaded the launch of Xiaomi's flagship product on mi.com. Responsible for new product launches, CRM marketing, and Consumer Insights. Established A/B testing and insight actioning methodology for CRM communications.

Performance Marketing Specialist at Clever Harvey

December 1, 2021 - June 28, 2024

Led demand generation and revenue growth through paid digital channels. Achieved 60-80% reduction in Customer Acquisition Cost (CAC) and increased Return on Ad Spend (ROAS) through funnel optimization. Collaborated with founders and management to shape strategic decisions and guided teams in process improvement and ideation. Managed CRM marketing, Event Marketing, Social Media Strategy, Landing Page Optimization, Customer Retention, Sales Funnel Content Strategy, and Offline Marketing growth projects.

Senior Manager at TagBag Digital (Growth Agency)

November 1, 2020 - November 30, 2021

Managed high-profile accounts including Canva, HealthMatch, Mooofarm, Shasn, and India Conference at Harvard. Developed and executed acquisition strategies for accounts with monthly performance marketing budgets of $100,000. Played a key role in developing growth funnels and drove internal growth by acquiring new clients. Contributed to influencer marketing, content strategy, live stream events, and overall growth strategies.

Marketing Coordinator at Food Darzee

May 1, 2018 - October 31, 2020

Led a 5-member team handling content, performance marketing, and social media efforts. Instrumental in growing monthly active subscribers by 10x. Formulated and implemented marketing plans for the brand and new product launches. Led influencer marketing initiatives and assisted in creating brand films. Collaborated with PR and social media agencies while managing internal and external communications.