I am a results-driven professional with a strong background in digital marketing and management. My meticulous approach ensures consistent delivery of high-quality outcomes. Additionally, with hands-on experience in the Australian work culture, I understand local market dynamics and have successfully identified and capitalized on high-value business opportunities. I also have comfortable working across Australian time zones, ensuring seamless collaboration and delivery. I now seek to contribute my skills and expertise to a forward-thinking organization.

Shivali Gupta

I am a results-driven professional with a strong background in digital marketing and management. My meticulous approach ensures consistent delivery of high-quality outcomes. Additionally, with hands-on experience in the Australian work culture, I understand local market dynamics and have successfully identified and capitalized on high-value business opportunities. I also have comfortable working across Australian time zones, ensuring seamless collaboration and delivery. I now seek to contribute my skills and expertise to a forward-thinking organization.

Available to hire

I am a results-driven professional with a strong background in digital marketing and management. My meticulous approach ensures consistent delivery of high-quality outcomes.

Additionally, with hands-on experience in the Australian work culture, I understand local market dynamics and have successfully identified and capitalized on high-value business opportunities. I also have comfortable working across Australian time zones, ensuring seamless collaboration and delivery. I now seek to contribute my skills and expertise to a forward-thinking organization.

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Experience Level

Work Experience

Marketing Associate at Auto Centre
February 28, 2021 - February 28, 2021
Improved e-commerce organic sales by optimizing product listings and marketing strategies on platforms like Amazon and Etsy. Managed and optimized paid ad campaigns on Instagram, Facebook, and Amazon, leading to significant cost reductions per lead. Increased organic search traffic through local SEO for several projects. Planned content outlines and graphics. Coordinated with dealers and suppliers.
Content Marketing & Social Media Specialist at Freelance / Self-employed
April 30, 2023 - April 30, 2023
Developed and delivered high-quality SEO-optimized content for blogs and social media tailored to client industries (health, education, business, lifestyle). Prospected and engaged clients on LinkedIn, Upwork, and via cold emails. Grew social media engagement by posting and managing content on Facebook and Instagram. Managed petty cash and expense records; coordinated with dealers and suppliers.
Content Marketing & Outreach Specialist at Freelance / Self-employed
May 1, 2023 - October 28, 2025
Developed and delivered SEO-optimized content; prospected and engaged clients on LinkedIn; grew social media engagement; created and managed outreach lists; built backlinks and SEO strategies; planned content calendars; liaised with clients and provided strategy to drive SEO growth.

Education

Bachelor of Commerce at University of South Australia
December 1, 2014 - May 1, 2017
International Master of Business Administration at University of South Australia
February 1, 2022 - September 1, 2023

Qualifications

Digital Marketing Master Programme
January 11, 2030 - October 28, 2025
HubSpot Social Media Certification
January 11, 2030 - October 28, 2025
Google Ads (AdWords) Certification
January 11, 2030 - October 28, 2025
LinkedIn Essential Training
January 11, 2030 - October 28, 2025
Fundamental of Digital Marketing (Google Digital)
January 11, 2030 - October 28, 2025

Industry Experience

Retail, Software & Internet, Media & Entertainment, Professional Services, Education