"I'm a content creator and founder specializing in UGC (User-Generated Content) and SMMA (Social Media Marketing Agency) services. With proven expertise in creating authentic, high-converting content for brands, I help businesses elevate their marketing through strategic UGC campaigns. My agency partners with brands to deliver compelling content that drives engagement and results. I bring both creative vision and business acumen to every project."

Shouri Singaraju

"I'm a content creator and founder specializing in UGC (User-Generated Content) and SMMA (Social Media Marketing Agency) services. With proven expertise in creating authentic, high-converting content for brands, I help businesses elevate their marketing through strategic UGC campaigns. My agency partners with brands to deliver compelling content that drives engagement and results. I bring both creative vision and business acumen to every project."

Available to hire

“I’m a content creator and founder specializing in UGC (User-Generated Content) and SMMA (Social Media Marketing Agency) services. With proven expertise in creating authentic, high-converting content for brands, I help businesses elevate their marketing through strategic UGC campaigns. My agency partners with brands to deliver compelling content that drives engagement and results. I bring both creative vision and business acumen to every project.”

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Telugu
Fluent
French
Intermediate

Work Experience

Founder & CEO at Averon Studios
March 1, 2026 - Present
Drive client revenue growth and ROI through full-funnel brand strategy and campaign execution across content creation, social media, and web development for multiple verticals. Build client retention via structured onboarding and performance reporting tied to KPIs and OKRs aligned to client business goals. Scale the agency from launch to a multi-client roster by leading cross-functional operations, managing client relationships, creative direction, and campaign execution simultaneously.
Instagram Content Creator
October 1, 2025 - Present
Document the entrepreneurial journey of founding Averon Studios, growing an organic audience and driving credibility and prospective client engagement. Track and optimize KPIs such as reach, engagement rate, and follower growth week-over-week to convert content reach into measurable ROI and improve messaging, timing, and formats.
Project Manager – Engagement & Business Development Lead at Nexus Consulting LLC
September 1, 2025 - May 31, 2026
Generate qualified leads by leading expert webinars and executing targeted LinkedIn/email marketing campaigns. Deliver client leads by directing end-to-end case competition execution, recruiting judges, and managing participant submissions. Use Anthropic Claude to produce marketing copy and outreach messaging to improve lead conversion ROI and targeting precision across webinars and competitions.
Market Strategy Analyst at HOFT Institute
October 1, 2024 - May 31, 2025
Support strategic expansion into junior college programs through market analysis across regulatory requirements, competitive landscape, and revenue opportunities. Accelerate research using Perplexity AI. Lead digital overhaul strategy by auditing social media and website to increase brand reach and revenue potential.
Digital Marketing Intern at CRITICAL RIVER TECHNOLOGIES PVT. LTD
May 1, 2023 - June 30, 2023
Strengthen client portfolio credibility by identifying case studies requiring impact metrics and producing data-driven narratives that communicate ROI. Conduct competitor and industry research across digital marketing channels to identify positioning gaps and inform content strategy recommendations for client campaigns.
Financial Analyst at CHELA Foundation
March 1, 2023 - March 31, 2024
Secure funding for child empowerment programs by managing budgets across multiple projects, ensuring accurate cost tracking and resource allocation. Raise funds by leading cross-functional event coordination for tournaments and donation drives, coordinating a volunteer team end-to-end.

Education

Bachelor of Science, International Business (Concentration in Entrepreneurship & Innovation) at The George Washington University, School of Business
January 11, 2030 - May 1, 2028

Qualifications

IB Diploma
January 11, 2030 - July 22, 2026
Bloomberg Market Concepts
January 11, 2030 - July 22, 2026
Google Digital Marketing
January 11, 2030 - July 22, 2026
Entrepreneurial Management
January 11, 2030 - July 22, 2026

Industry Experience

Professional Services, Media & Entertainment, Education, Financial Services, Software & Internet