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I'm Shubham Singhania, a UI/UX designer and design systems enthusiast based in Gorakhpur, India. I’ve built AI-powered product interfaces across B2B SaaS and marketing platforms, bridging UX fundamentals with GenAI tooling to translate complex workflows into intuitive experiences. Currently the sole designer at NYX, I’m leading the re-architecture of a Marketing Intelligence OS from the ground up, delivering measurable engagement improvements and cost efficiencies. I thrive on creating scalable design systems, conducting user research, and collaborating with developers to ensure pixel-perfect implementation.…I'm Shubham Singhania, a UI/UX designer and design systems enthusiast based in Gorakhpur, India. I’ve built AI-powered product interfaces across B2B SaaS and marketing platforms, bridging UX fundamentals with GenAI tooling to translate complex workflows into intuitive experiences. Currently the sole designer at NYX, I’m leading the re-architecture of a Marketing Intelligence OS from the ground up, delivering measurable engagement improvements and cost efficiencies. I thrive on creating scalable design systems, conducting user research, and collaborating with developers to ensure pixel-perfect implementation.

Shubham

UX Designer, UI Designer, Product Designer, +2

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I'm Shubham Singhania, a UI/UX designer and design systems enthusiast based in Gorakhpur, India. I’ve built AI-powered product interfaces across B2B SaaS and marketing platforms, bridging UX fundamentals with GenAI tooling to translate complex workflows into intuitive experiences. Currently the sole designer at NYX, I’m leading the re-architecture of a Marketing Intelligence OS from the ground up, delivering measurable engagement improvements and cost efficiencies. I thrive on creating scalable design systems, conducting user research, and collaborating with developers to ensure pixel-perfect implementation.…I'm Shubham Singhania, a UI/UX designer and design systems enthusiast based in Gorakhpur, India. I’ve built AI-powered product interfaces across B2B SaaS and marketing platforms, bridging UX fundamentals with GenAI tooling to translate complex workflows into intuitive experiences. Currently the sole designer at NYX, I’m leading the re-architecture of a Marketing Intelligence OS from the ground up, delivering measurable engagement improvements and cost efficiencies. I thrive on creating scalable design systems, conducting user research, and collaborating with developers to ensure pixel-perfect implementation.

Available to hire

I’m Shubham Singhania, a UI/UX designer and design systems enthusiast based in Gorakhpur, India. I’ve built AI-powered product interfaces across B2B SaaS and marketing platforms, bridging UX fundamentals with GenAI tooling to translate complex workflows into intuitive experiences.

Currently the sole designer at NYX, I’m leading the re-architecture of a Marketing Intelligence OS from the ground up, delivering measurable engagement improvements and cost efficiencies. I thrive on creating scalable design systems, conducting user research, and collaborating with developers to ensure pixel-perfect implementation.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Advanced

Work Experience

UI/UX Designer at Upwork / Independent

October 1, 2023 - August 1, 2025

Freelance UI/UX design for 25+ websites, landing pages, and game interfaces across client platforms; maintained 95%+ client satisfaction; improved engagement through optimized flows, funnels, and visual hierarchy; collaborated with developers and PMs for on-time delivery.

Graphic Designer at Aaina

July 1, 2022 - October 1, 2023

Created 50+ brand assets — social graphics, event logos, and promotional materials driving measurable audience engagement. Implemented workflow templates that reduced design turnaround time by 50% across the team. Received Certificate of Appreciation for high-impact design contributions.

UI/UX Designer at Prompt Engineering

January 1, 2025 - August 1, 2025

Led UI/UX for GenAI Interfaces with AI-guided UX flows; built modular design system and GenAI interfaces for AI-powered workflows; redesigned agentic campaigns workflow to reduce setup complexity and reliance on third-party tools; contributed to interactive dashboards and front-end implementations.

UI/UX Designer at NYX (NYXify Technologies)

October 1, 2025 - Present

Sole lead designer re-architecting a Marketing Intelligence OS from the ground up. Responsibilities include journey mapping, responsive design, and A/B testing; built interactive dashboards for Ad Manager and Cam Pulse AI; established an enterprise-grade design system and led a full dark/light mode redesign across 1920px & 1440px breakpoints.