I’m a digital marketing and social media strategist with more than five years of experience helping brands such as Johns Hopkins, and Nationwide grow engaged online communities through creative storytelling, data-driven strategy, and compelling content. My experience spans startups, nonprofits, higher education, healthcare, consumer brands, and international organizations, where I’ve developed and executed multi-platform marketing campaigns across North America and Africa.
I’ve led marketing initiatives supporting international conferences, global health organizations, and multinational campaigns, including work across the United States and Ghana. From promoting international healthcare summits and professional associations to developing culturally relevant campaigns for diverse audiences, I’ve learned how to adapt messaging and content strategies to resonate across different markets while maintaining a consistent brand voice.
I specialize in creating scroll-stopping content—from short-form video and photography to graphics, copywriting, influencer collaborations, and user-generated content campaigns—while building editorial strategies that drive measurable growth. Throughout my career, I’ve developed campaigns that have generated more than 5 million impressions, helped grow online communities, supported international events, and leveraged trend-driven storytelling to increase engagement across Instagram, TikTok, Facebook, LinkedIn, X, YouTube, and Pinterest.
I enjoy building brands from the ground up, turning ideas into engaging digital experiences, and combining creativity with analytics to continuously improve performance. Whether collaborating with creators, managing cross-functional teams, or developing campaigns for local or global audiences, I’m passionate about creating authentic content that builds community, strengthens brands, and inspires meaningful action.
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