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I am a creative professional with deep experience leading cross-functional design teams to create branded materials across digital, print, video, and experiential mediums for B2B and B2C audiences. I work as the conduit between clients, account teams, and creative to deliver results-driven campaigns and superior brand experiences that are on-strategy, on-time, and on-budget. I excel at translating client goals into compelling, cohesive brand experiences and collaborate across disciplines to bring concepts to life—from identity and packaging to websites and videos—while always keeping the customer at the center of the design process.…I am a creative professional with deep experience leading cross-functional design teams to create branded materials across digital, print, video, and experiential mediums for B2B and B2C audiences. I work as the conduit between clients, account teams, and creative to deliver results-driven campaigns and superior brand experiences that are on-strategy, on-time, and on-budget. I excel at translating client goals into compelling, cohesive brand experiences and collaborate across disciplines to bring concepts to life—from identity and packaging to websites and videos—while always keeping the customer at the center of the design process.

Steven Martin

Creative Director, Designer, Brand Designer, +2

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I am a creative professional with deep experience leading cross-functional design teams to create branded materials across digital, print, video, and experiential mediums for B2B and B2C audiences. I work as the conduit between clients, account teams, and creative to deliver results-driven campaigns and superior brand experiences that are on-strategy, on-time, and on-budget. I excel at translating client goals into compelling, cohesive brand experiences and collaborate across disciplines to bring concepts to life—from identity and packaging to websites and videos—while always keeping the customer at the center of the design process.…I am a creative professional with deep experience leading cross-functional design teams to create branded materials across digital, print, video, and experiential mediums for B2B and B2C audiences. I work as the conduit between clients, account teams, and creative to deliver results-driven campaigns and superior brand experiences that are on-strategy, on-time, and on-budget. I excel at translating client goals into compelling, cohesive brand experiences and collaborate across disciplines to bring concepts to life—from identity and packaging to websites and videos—while always keeping the customer at the center of the design process.

Available to hire

I am a creative professional with deep experience leading cross-functional design teams to create branded materials across digital, print, video, and experiential mediums for B2B and B2C audiences. I work as the conduit between clients, account teams, and creative to deliver results-driven campaigns and superior brand experiences that are on-strategy, on-time, and on-budget.

I excel at translating client goals into compelling, cohesive brand experiences and collaborate across disciplines to bring concepts to life—from identity and packaging to websites and videos—while always keeping the customer at the center of the design process.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Creative Director at Firebrand Design and Marketing

August 1, 2021 - Present

Creative oversight for all client projects across digital, print, video, and experiential mediums; develop creative strategy, project scope, and statements of work; present project parameters to the design team and clients; review deliverables; participate in new business opportunities.

Creative Director at Ventec Life Systems

July 1, 2020 - September 1, 2021

Hands-on creative direction for all digital, print, video and experiential branded materials to promote the VOCSN ventilator; elevate Ventec and VOCSN brands to compete with national leaders; serve as liaison between engineering, sales and marketing to develop cross-functional materials.

Senior Director, Creative Strategy at Lauchlan

July 1, 2018 - July 1, 2020

Lead creative, operations and development teams to create brands and branded materials, websites, and lead-gen campaigns for tech B2B clients including Dell, Red Hat, VMware, Google and AWS; establish creative strategy and project objectives; direct UX/visual designers for a user-centric experience; pivotal role in new business development.

Creative Director at SmartinCreative, LLC

January 1, 2018 - Present

Own and operate a freelance creative agency for clients in healthcare, tech, CPG, and professional services; manage corporate identity, full website design from discovery through deployment; direct event design and branded materials; lead packaging, video design and production.

Chief Creative Officer at MBD

October 1, 2010 - June 1, 2018

Create brands, products, packaging designs and marketing materials across print, digital, video and environmental for B2B and B2C companies; conduct research, establish strategy, develop personas, and provide actionable direction; hire/manage designers, writers, production artists and freelancers; collaborate with sales to define and cultivate new business opportunities and craft pitch decks.

Vice President, Creative Services at One to One Interactive

July 1, 2005 - October 1, 2010

Established and led the creative team in comprehensive digital marketing programs for Fortune 500 clients; oversight of art directors, visual designers, IA/UX designers, copywriters and developers; approve all deliverables to ensure marketing objectives are met; lead new business/RFP responses.

Creative Director at Atari, Inc.

January 1, 2001 - July 1, 2005

Led an award-winning creative team responsible for branding, packaging and promotional materials for video games across multiple platforms; managed deadlines and workload; presented concepts to brand managers and marketing leadership; hired and managed employees and freelancers.