I’m Sneha, a multidisciplinary designer based in the beautiful Oxfordshire countryside in the UK. I grew up far away from here, in sunny Mumbai, and my work represents a happy union of these two very different worlds. I’ve been a part of the design industry for the last fifteen years, and I work both traditionally and digitally. I have extensive experience as part of brand and marketing teams in large organisations, where I set up and run creative departments. I'm experienced in all aspects of design and illustration, including brand identity design, design systems, illustration, animation, photography and videography. I understand how to create work that is not only beautiful, but also commercially successful. My distinct signature style is colourful, vibrant and eye-catching, with inspiration drawn from nature, culture and travel. If you’d like to collaborate on a brand project, commission an illustration, or anything in between - get in touch. Let’s create something wonderful!

Sneha Kadaba

I’m Sneha, a multidisciplinary designer based in the beautiful Oxfordshire countryside in the UK. I grew up far away from here, in sunny Mumbai, and my work represents a happy union of these two very different worlds. I’ve been a part of the design industry for the last fifteen years, and I work both traditionally and digitally. I have extensive experience as part of brand and marketing teams in large organisations, where I set up and run creative departments. I'm experienced in all aspects of design and illustration, including brand identity design, design systems, illustration, animation, photography and videography. I understand how to create work that is not only beautiful, but also commercially successful. My distinct signature style is colourful, vibrant and eye-catching, with inspiration drawn from nature, culture and travel. If you’d like to collaborate on a brand project, commission an illustration, or anything in between - get in touch. Let’s create something wonderful!

Available to hire

I’m Sneha, a multidisciplinary designer based in the beautiful Oxfordshire countryside in the UK. I grew up far away from here, in sunny Mumbai, and my work represents a happy union of these two very different worlds. I’ve been a part of the design industry for the last fifteen years, and I work both traditionally and digitally.

I have extensive experience as part of brand and marketing teams in large organisations, where I set up and run creative departments. I’m experienced in all aspects of design and illustration, including brand identity design, design systems, illustration, animation, photography and videography.

I understand how to create work that is not only beautiful, but also commercially successful. My distinct signature style is colourful, vibrant and eye-catching, with inspiration drawn from nature, culture and travel.

If you’d like to collaborate on a brand project, commission an illustration, or anything in between - get in touch. Let’s create something wonderful!

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Language

English
Fluent

Work Experience

Head of Creative at Drax
September 1, 2019 - Present
Direct creative strategy and design across multi-channel communications and campaigns, ensuring strong brand clarity, visual consistency, and measurable business impact. Design and execute collateral for brand campaigns and marketing, including infographics, brand illustrations, social media graphics, tender and presentation support, photography and video. Mentor and support a multidisciplinary team of designers and copywriters, providing clear creative direction and career development support. Act as brand guardian and steward, ensuring visual consistency and quality across all internal and external touchpoints in collaboration with senior stakeholders. Balance strategic oversight with hands-on design execution, stepping in where needed to maintain craft excellence on high-visibility work. Build, deploy and own Drax’s global brand management portal, centralising brand guidelines, photography libraries, templates and assets to enable consistent brand application across teams and mark
Freelance Artist, Designer and Illustrator at Self-Employed / Freelance
December 1, 2018 - Present
Elevated design and illustration services for brands and organisations across a range of industries. Use visual storytelling in my signature colourful and bold style to create illustrations that can be used in a wide variety of channels and mediums. Employ a strategy-led creative approach to help businesses build a new brand from the ground up, refresh their existing identity or anything in between.
Brand Manager at Opus Energy
January 1, 2017 - September 1, 2019
Served as brand guardian across all channels, ensuring consistent visual identity, tone and messaging across marketing, PR and social. Delivered PR and marketing campaigns that strengthened brand reputation and industry presence through clear messaging and consistent visual execution. Reported on brand health, performance, and sentiment to inform senior decision-making and guide brand evolution. Created and implemented the company’s social media strategy, ensuring alignment with brand tone, visual language, and audience expectations.
Head of Creative at Opus Energy
September 1, 2019 - September 1, 2019
Established and led the in-house creative function during a period of rapid organisational growth, defining design standards and visual systems across all brand and marketing output. - Oversaw integrated campaigns spanning digital, brand, and internal communications, ensuring strong visual storytelling and disciplined execution across typography, layout, imagery, and messaging. - Developed brand systems, workflows, and creative processes that improved consistency, delivery speed, and cross-team collaboration while maintaining high brand standards. - Provided senior-level design direction and review on high-impact work, including presentations and strategic materials, ensuring clarity, coherence, and polish.

Education

MA in Media and Creative Enterprise at University of Gloucestershire
January 1, 2010 - January 1, 2011
Bachelor’s in Mass Media, Advertising at University of Mumbai
January 1, 2005 - January 1, 2008

Qualifications

Figma Basics
January 1, 2024 - April 22, 2026
Portrait Photography
January 1, 2024 - April 22, 2026
Concept Art short course
January 1, 2022 - April 22, 2026

Industry Experience

Media & Entertainment, Professional Services, Education
    paper Surface pattern design collection - Contemporary florals

    A collection of seamless repeating patterns with contemporary colourways, available for licensing.

    ![Contemporary flowers collection](https://www.twine.net/signin