I am a product designer with a psychology-driven approach to creating intuitive, meaningful, and visually refined digital experiences. I integrate AI tools throughout my workflow to move faster, test more, and design with greater clarity. I love solving real problems and turning ideas into products people truly connect with. Throughout my career, I have led various projects, collaborating with developers and stakeholders to ensure design is aligned with user needs. My passion for design is matched only by my eagerness to innovate and enhance user experiences through thoughtful and engaging products.

Sofia Marcano Petit

I am a product designer with a psychology-driven approach to creating intuitive, meaningful, and visually refined digital experiences. I integrate AI tools throughout my workflow to move faster, test more, and design with greater clarity. I love solving real problems and turning ideas into products people truly connect with. Throughout my career, I have led various projects, collaborating with developers and stakeholders to ensure design is aligned with user needs. My passion for design is matched only by my eagerness to innovate and enhance user experiences through thoughtful and engaging products.

Available to hire

I am a product designer with a psychology-driven approach to creating intuitive, meaningful, and visually refined digital experiences. I integrate AI tools throughout my workflow to move faster, test more, and design with greater clarity. I love solving real problems and turning ideas into products people truly connect with.

Throughout my career, I have led various projects, collaborating with developers and stakeholders to ensure design is aligned with user needs. My passion for design is matched only by my eagerness to innovate and enhance user experiences through thoughtful and engaging products.

See more

Experience Level

Intermediate

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Product Designer at Said Differently
February 1, 2025 - May 1, 2026
Conducted UX research, competitor analysis, and stakeholder workshops to define product direction. Designed user flows, information architecture, wireframes, and high-fidelity interfaces for web and mobile products. Collaborated with developers during implementation to ensure design fidelity. Utilized AI tools to enhance design processes, incorporating feedback through iterative design reviews.
UX/UI Designer at 304 & Co.
January 1, 2020 - March 1, 2026
Led end-to-end UX/UI design for an interior design studio and digital art gallery website. Defined information architecture and wireframes to create a clear, immersive, and luxury-driven experience. Applied design psychology to guide user attention and communication exclusivity. Designed and implemented animations using Claude Code as part of the production workflow.

Education

Bachelor of Psychology at University of Buenos Aires
February 1, 2020 - January 1, 2030

Qualifications

Google UX Design Professional Certificate
February 1, 2020 - March 1, 2020

Industry Experience

Education, Professional Services, Media & Entertainment